What are the responsibilities and job description for the Creative Director position at Moore DM Group?
Description
As a Creative Director, Copy , you will provide direction and oversight for the voice and tone of digital campaigns within Moore as well as a collaborative role with sister agencies to co-create client copy. The ideal candidate will have excellent writing skills, know how to tell a compelling story, position an offer, possess the ability to motivate a donor to act, and enjoy working in a fast-paced creative environment. Additionally, they will have the ability to mentor other writers by reviewing their work, providing constructive criticism, and helping develop creative campaigns that communicate the organization's marketing objectives.
Moore is an innovation led company of 5,000 people and the largest marketing, data and fundraising company in North America serving the nonprofit industry. Some of our clients include Shriners Children's, Feeding America, ASPCA, Wounded Warrior and Habitat for Humanity. We combine our strength in technology and unmatched industry expertise to provide clients with strategy, creativity, production, media, data, response management and analytic services.
Moore Media & Digital, a division of Moore, work to build donor surround sound with video, audio, and other digital messages. Part of this is through addressable media, where you know who the person is you are targeting. This includes programmatic video, CTV, programmatic display, email, texting, and some social ads. And part of this is through non-addressable media like DRTV, traditional radio advertising, and other digital services like website design.
This position will be hybrid out of our Lincoln, MA, Tulsa, OK, or Lanham, MD office.
Your Impact :
- Collaborate with client and internal stakeholders including sister agencies to develop and deliver clear, concise, and compelling copy to support our clients' digital fundraising campaigns.
- Work to solve client issues by reassessing and realigning copy needs to client goals as necessary.
- Provide leadership on the establishment of client voice, tone, and copywriting standards for all clients while maintaining each client's brand guidelines and reviewing copywriters' work for adherence to strategy, client mandatories, and direction in the creative brief.
- Work with account team partners to understand and effectively represent clients' missions to donors and prospects.
- Present creative concepts to internal teams and clients; articulate creative strategies and how the work supports the strategy.
- Develop new creative concepts for client packages in storytelling and messaging.
- Work with new business development team to create proposals for current and prospective clients as needed.
Your Profile :
How We'll Support You :
LI-hybrid #LI-RS1