What are the responsibilities and job description for the Digital Marketing Product Manager position at Motion Recruitment?
Job Title: Digital Marketing Product Manager
Location: New York, NY
Employment Type: Contract (12 Months, Strong Possibility of Extension)
Work Schedule: Hybrid (3 Days Onsite per Week)
Required Skills & Experience
- Bachelor’s/University degree required
- 6 years of experience in financial services or fintech, leading strategy and execution with measurable results
- Deep knowledge of Digital Sales Funnel, Adobe Analytics, Digital Tagging, and end-to-end customer journey tracking
- Strong understanding of Consumer Banking products and emerging technologies that enhance consumer experience
- Experience with agile methodologies, digital product roadmap design, data-driven personalization, and digital marketing
- Background in collaborating with and/or leading engineering teams
- Demonstrated business judgment, analytical acumen, consumer-centric mindset, and strong communication skills
- Ability to clearly define scope, timelines, and budgets in both written and verbal formats
- Experience in risk analysis, reporting, and strategic decision-making
Key Responsibilities
- Manage an ongoing Digital Sales transformation capabilities delivery roadmap
- Implement key strategic projects to drive digital growth
- Support the development of a forward-looking capabilities vision
- Oversee workstreams of prioritized initiatives and provide strategic direction
- Manage a cross-functional task force across various departments
- Develop and execute digital product strategies to enhance Digital Sales & Acquisitions
- Collaborate with business partners to identify growth opportunities through digital innovation
- Partner with US Consumer Technology and Digital teams to refine product roadmaps
- Strengthen internal knowledge base and awareness of critical support areas
- Transform operating processes, reporting, and playbooks for managing digital channels
- Provide competitive industry insights to inform strategic roadmaps
- Assess risk in business decisions and ensure compliance with applicable laws, rules, and regulations
