What are the responsibilities and job description for the Marketing Lead position at Motive, Inc.?
About Motive
Ready to apply Before you do, make sure to read all the details pertaining to this job in the description below.
Motive is a website platform for franchise auto dealerships. Millions of consumers use our platform every month. Our mission is to make car shopping great by giving simple, easy-to-use websites to auto manufacturers and their dealers. Motive is growing rapidly, with OEM customers such as Genesis — as well as some of the largest auto dealers in the world.
About Our Team
The Motive team is dynamic and fully distributed — with a small in-person presence at our headquarters in Oklahoma City. We are driven to create exceptionally designed and engineered products that meaningfully impact the world. We’re a smart, thoughtful team where every member is an owner, deeply invested in the success of the business. If you thrive in fast-paced situations, and you are often skeptical of consensus, you will fit in well at Motive.
About the Role
Motive is seeking a skilled marketer to drive the overall marketing strategy for Motive. In this role, you will help craft the narrative for how Motive delivers value to all its stakeholders — dealerships, dealership groups, manufacturers, and consumers. You will engage in supporting activities across sales, product, demand generation, and design to drive overall awareness, pipeline, and revenue for Motive. We are looking for someone with at least 3-5 years of experience in a similar role.
In this job, you can expect to :
Adapt and communicate our product’s features and benefits to our various audiences with a goal of engaging prospects and differentiating Motive
Manage highly interdependent, complex projects and keep your work streams on track
Digest a range of technical concepts and explain them in ways that anyone can understand
Identify unique and cost-effective channels for acquiring new customers
Execute demand generation strategies across multiple channels, including account-based marketing, SEO, email, partners, webinars, and events.
Execute the creation of content to support demand generation goals, such as blog posts, case studies, white papers, and more.
Build and manage relationships with 3rd party companies, agencies, and other partners
We’re looking for someone who has / is :
3-5 years of experience in a similar role
Verifiable track record of driving ROI and growth for a SaaS platform
Experience and inclination to build systems and strategies from scratch, independently
Clear and succinct communicator
Hands-on experience working across multiple marketing domains
Compensation : $100,000 to $120,000 in salary.
This pay scale is inclusive of various prerequisites and levels of proficiency and will be further narrowed throughout the interview process.
Your compensation will additionally include substantial bonus / commission opportunities and meaningful stock option compensation.
Motive contributes 100% of the cost of employees' health, dental, and vision insurance premiums. For employees’ dependents, Motive covers 50% of their insurance premiums.
Work Location : Remote or in-person
While Motive is headquartered in Oklahoma City, our team is fully distributed across the US. We are currently accepting applications from all US states.
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Salary : $100,000 - $120,000
