Senior Vice President, Consumer Brands

At MSL, we’re on a mission to make every client more influential and a positive force of influence in the(ir) world. Why? Because we know that influence = impact and the more influential you are, the more impactful you can be. We’re proud to partner with incredible brands, companies and leaders who want to push boundaries and create change – and we’re looking for passionate creators and storytellers who want to do the same. But it’s not just our work (and the awards we win for it) that energizes us, it’s who we are as a team. A team of powerhouse professionals that is driven by three core values: Leading, Learning and Loving. A team that has ranked us a “Best Place to Work” in the industry year over year. If you like what you’ve read so far, please go on for details on the SVP role we have open.

What we’re looking for: A Senior Vice President for MSL’s Consumer practice in our NYC office.

What you bring to the table: Significant experience in consumer marketing with a focus on executing national programs, expertise in leading as part of an integrated team and the ability to build strong, deep relationships with clients. The candidate is a strong combination of collaborative spirit, innovative thinking, and has a passion for current trends, particularly within sports and pop culture.

What you’ll do: Dream and deliver creative strategies that turn heads, inspire your team to reach higher every single day, help move MSL toward unexplored heights.

Here’s our promise: Give us your all, and we’ll provide the space and inspiration to go wherever you want to go. You’ll bounce ideas off of and get feedback from the industry’s best thinkers. You won’t be a part of the conversation, you’ll create it.

Responsibilities:

• Serve as senior business lead for high-profile large integrated packaged goods account; directing strategic communications and marketing decisions
• Maintain deep understanding of the clients’ businesses, priorities, challenges and the competitive landscape
• Elevate creativity from brand strategy to activations, drive innovative marketing programs to help client achieve goals
• Secure and expand agency relationship; and grow agency billings
• Build rapport and credibility with clients, based on trust and expert counsel
• Have a strong understanding of, and oversee integrated account teams to deliver, programs that drive talkability and shareability via insightful creativity, earned media, digital, social and influencer engagement
• Manage, coach and motivate employees and serve as a leader of the practice, driving upskilling and practice culture
• Oversee account team operations, profitability and finances, and organic growth plans to meet or exceed revenue goals
• Lead new business pitches

Requirements/Skills:

• 12 years previous experience and a B.A. in Public Relations, Communications or a related discipline
• In-depth knowledge of related trends and innovative approaches related to communications marketing including earned, paid, digital, social and influencer engagement
• Proven experience in managing account teams for numerous client programs with a blend of strong time management, leadership, team building, mentoring and client relation skills
• Proven experience in the Consumer Packaged Goods and retail space
• Proven experience working in tandem with other creative agencies to develop comprehensive campaigns
• Excellent verbal and written communications skills as well as an ability to develop new business presentations are essential
• Versaility, agility and adaptability that allows for work across different clients, IATs and workstreams
• Ability to stay steps ahead of clients’ needs and anticipate what’s needed today and in the future
• Be open to constantly building and evolving for the business and practice
• Bilingual or international experience is a plus

Compensation Range: $203,000-$257,000 This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.