What are the responsibilities and job description for the Marketing and Social Media Associate position at My Move DMV (Bluestone Partners, LLC)?
Job Summary
We are seeking a creative and proactive Social Media and Marketing Manager to join our team. This hybrid role will focus 40% of the time on managing and creating content for our social media platforms (Facebook, Instagram, TikTok, LinkedIn, and YouTube). The other 60% will focus on client care, event planning, supporting the marketing and listing side of our business, and fostering relationships with our past clients.
Key Responsibilities:
- Create, film, and edit both short and long-form videos (reels, stories, listings) for social media using Canva, Capcut, and similar tools.
- Manage content calendars and post regularly across all platforms (Facebook, Instagram, TikTok, LinkedIn, YouTube) to increase engagement and brand presence.
- Travel to our property listings to film high-quality, engaging video content and reels.
- Assist in creating marketing materials for listings, including flyers, brochures, and online ads, to highlight property features.
- Support the listings side of the business by visiting properties and ensuring marketing content is consistent and professional.
- Collaborate with the team to ensure all marketing materials align with our brand and highlight key real estate trends and updates.
- Communicate with past clients via phone, mail, and email to maintain relationships, provide updates, and promote our client appreciation programs.
- Assist in planning and executing client appreciation events, including logistics and client communication.
- Monitor social media analytics to gauge the success of posts and campaigns, making adjustments as necessary to meet engagement goals.
Qualifications:
- Real Estate Experience: A real estate license or previous experience in the industry is strongly preferred.
- Social Media Expertise: Proven experience managing and growing social media accounts (Instagram, Facebook, TikTok, YouTube shorts and long form, LinkedIn). Experience with real estate content is a BIG plus.
- Tech Savvy: Proficiency in social media video editing tools like Capcut, Munch, Repurpose and tools like Canva and ChatGPT
- Creativity: Ability to create engaging content tailored to different social media platforms and repurpose existing content in a creative way.
- Client Care & Listings Support: Excellent communication skills with experience in client relationship management and supporting property marketing.
- Reliable Transportation: You will need to travel regularly to property listings in the area (must live within 5 miles of Arlington, VA).
- Organization: Strong time management skills, with the ability to manage multiple projects and meet deadlines.
Experience
- Proficiency in video editing software for social media
- Knowledge of SEO best practices and social media trends
- Experience with content creation and advertising on social media platforms
- Strong proofreading skills
- Familiarity with Google Analytics
- Ability to conduct research for content creation
Job Type: Part-time
Pay: $40,000.00 - $55,000.00 per year
Expected hours: 40 per week
Benefits:
- Flexible schedule
- Health insurance
- Paid time off
Schedule:
- Monday to Friday
- Weekends as needed
Experience:
- Social media management: 1 year (Required)
- Real estate administrative: 1 year (Required)
Work Location: Hybrid remote in Arlington, VA 22201
Salary : $40,000 - $55,000