Demo

Associate Brand Manager, Fine Wine

Napavalleywineacademy
Napa, CA Full Time
POSTED ON 1/14/2025
AVAILABLE BEFORE 4/3/2025

Job Summary :

Want to make an application Make sure your CV is up to date, then read the following job specs carefully before applying.

Trinchero Family Estates (TFE) is seeking a dynamic Associate Marketing Manager to join our Heritage Collection fine wine marketing team. This role will support our domestic fine wine portfolio which includes : Neyers Vineyards, Iron Sand, Mason, Quattro Theory, Bravium, Outlier, Protégé, Ziata.

The Associate Marketing Manager, Fine Wine will support the development and execution of annual brand plans. This role works in close collaboration with the dedicated TFE Heritage Collection fine wine sales team and internal cross-functional partners. The ideal candidate is an action-oriented doer, eager to dive in and make an impact. Learn more about the TFE Heritage Collection here.

Essential Functions :

The following reflects management’s definition of essential functions for this job but does not restrict the tasks that may be assigned. Management may assign or reassign duties and responsibilities to this job at any time due to reasonable accommodation or other reasons.

  • Assist in development of short- and long-term strategic sales and marketing initiatives.
  • Support execution of initiatives including coordinating point of sales projects, building and updating brand storytelling assets and wine fact sheets, managing the creation and dissemination of accolade tools, supporting the design of digital and print advertising.
  • Assist in coordinating in market activities and events including shipping of wine and other materials.
  • Audit and collect updated content for our digital marketing platforms including brand websites and social media.
  • Contribute to regular business reviews by pulling information from multiple platforms such as Nielsen, IRI and PowerBI (Training available as needed).
  • Manage budget maintenance and monthly reporting.
  • Additional marketing and brand management projects as assigned.

Qualifications :

  • Education : Bachelor’s degree, marketing, business, or communications emphasis preferred.
  • Experience : 1-2 years wine industry experience, marketing preferred.
  • Intellectual curiosity, interest in fine wine and desire to expand knowledge.
  • Strong spoken and written communication skills. Must be a good listener.
  • Strength in a collaborative, team supportive environment. Embrace a “roll up your sleeves” mentality.
  • Strong detail orientation and organizational skills, with the ability to prioritize without direction.
  • Experience leading projects.
  • Strong problem-solving ability.
  • Experience with Microsoft Office Suite (Word, Excel and PowerPoint) required.
  • Can handle multiple competing priorities at any given time.
  • Ability to work occasional night / weekend events.
  • Working Conditions :

  • Office environment, located in Napa, CA.
  • Office Schedule : Monday - Thursday in person, Friday remote.
  • Usually work a standard work week, but ability to work occasional evening and / or weekend events.
  • Extensive computer work.
  • May be required to work at any of TFE's locations.
  • Frequent deadline pressures.
  • Numerous projects in progress at any given time.
  • Comply with company safety regulations.
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