What are the responsibilities and job description for the Digital Marketing/SEO Strategist position at Napleton Corporate?
Digital Marketing/SEO Strategist
(No Remote / No third parties please)
Oak Hill Marketing is looking to fill this position, which will be responsible for keyword research, content writing, page creation and other site changes. The individual will be responsible for working with our established team, using our best practices, analytics and other data points to help grow the websites assigned to them.
What We Offer:
- Potential pay range of $45,000- $70,000 per year.
- Medical, Dental, Vision Insurance, 401k
For addition benefit information please go to:
NapletonCorpFlorida.MyBenefitsLibrary.com
- Paid PTO
- Paid Training
- Discounts on products, services, and vehicles
Job Responsibilities:
- Ensure that all websites and internet properties under your influence have been optimized to attract and engage each site’s target audience.
- Research and gather information using keyword research, user research, competitive research, market research and other data sets from our dealership reporting.
- Optimize websites by writing quality content and utilizing technical SEO. implementing the best practice SEO on-page signals and ensuring brand consistency.
- Read, study and learn the manufacturers’ compliance guidelines for the stores you are assigned and remain complaint on all your projects.
- Work on a deadline to ensure relevant and timely completion of assigned projects while staying compliant, legal and maintaining rankings.
- Write clear, persuasive content that is grammatically and factually accurate for use on our customers’ websites.
- Work with our team to stay current on trends in SEO as well as the automotive industry.
- Other duties as assigned.
Qualifications:
- Bachelor’s degree in marketing, digital marketing or other similar field or equivalent working experience.
- 2-3 years of previous experience in generating digital content and optimizing websites.
- Previous experience in digital marketing or content development.
- Strong content writing and research skills are key to this position.
- Able to work on multiple projects concurrently in a deadline-driven environment.
- Familiarity with Google Analytics, Google Docs, Microsoft Word, and Microsoft Excel
- Strong attention to detail and outstanding sense of organization
- Experience applying different language styles that appeal to various personas, target markets and channels.
- Approached problem solving proactively and in a professional manner.
- Experience working within legal and compliance guidelines as well as our team’s best practices.
- Willingness to undergo a background check and drug screen in accordance with local laws and regulations.
We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws
Salary : $45,000 - $70,000
