What are the responsibilities and job description for the Field Marketing Specialist position at Nasuni?
Position Overview: As a Field Marketing Specialist at Nasuni, you will play a key role in supporting the broader field marketing team to drive brand awareness, generate leads and build pipeline across North America. You will work closely with different marketers and contribute to a variety of events, from large trade shows to homegrown Nasuni events and partner channel events, while aiding in streamlining processes. Your efforts will directly impact Nasuni’s growth and expand our customer base in key regions.
Key Responsibilities
Nasuni is the leading hybrid cloud storage solution that powers business growth with effortless scalability, built-in security, and fast edge performance using a unique cloud-native architecture. The Nasuni File Data Platform delivers operational excellence by consolidating NAS and backup, eliminating data silos, and making management easy and flexible without changes to apps or workflows. Its built-in security offers proactive defense and rapid recovery, lowering organization’s risk from the detrimental effects of ransomware attacks and other disasters. Synchronized access to file data everywhere ensures user productivity by supporting remote and hybrid work.
Why work at Nasuni?
Benefits
As part of our commitment to your well-being, we are pleased to offer comprehensive benefits packages to employees across the US. Benefits packages generally include:
Nasuni is an equal opportunity employer. The equal employment opportunity policy at Nasuni protects employees and job applicants from discrimination on the bases of race, religion, color, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, family medical history or genetic information, political affiliation, military service, or other non-merit based factors. These protections extend to all management practices and decisions, including recruitment and hiring practices, appraisal systems, promotions, and training and career development programs.
This privacy notice relates to information collected (whether online or offline) by Nasuni Corporation and our corporate affiliates (collectively, “Nasuni”) from or about you in your capacity as a Nasuni employee, independent contractor/service provider or as an applicant for an employment or contractor relationship with Nasuni.
Key Responsibilities
- Support Regional Marketing Strategy: Assist in implementing field marketing plans that align with Nasuni's overall business goals while addressing regional market needs.
- Process Streamlining: Take ownership of key processes such as landing page creation, performance tracking, and reporting. Collaborate with teams to simplify and improve workflows, ensuring efficiency and consistency across campaigns.
- Event Planning and Execution: Work alongside a diverse team of marketers to organize and execute a range of events, including trade shows, homegrown Nasuni events, and partner channel events. These events will help promote Nasuni’s solutions and engage potential customers.
- Sales Collaboration: Partner with the regional sales team to identify target accounts, support lead generation efforts, and provide necessary tools and resources to enhance sales effectiveness.
- Campaign Management: Contribute to the design and execution of targeted marketing campaigns across email, social media, and digital channels to drive engagement and generate new opportunities.
- Ensure Brand Consistency: Help maintain a cohesive brand presence across all regional marketing efforts, ensuring alignment with Nasuni’s overall brand guidelines and messaging.
- Performance Analysis: Support the monitoring and analysis of marketing campaigns, providing insights and reports to help optimize strategies and measure success.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 3-5 years of experience in field marketing, preferably within the B2B technology, specifically data storage
- Proven track record of planning and executing successful regional marketing campaigns and events.
- Strong understanding of regional market dynamics and customer behavior.
- Excellent communication, collaboration and interpersonal skills, with the ability to collaborate effectively across teams.
- Proficiency in marketing automation tools, landing page builders, ABM & CRM platforms.
- Ability to analyze data and derive actionable insights to inform marketing strategies.
- Willingness to travel within the assigned region as needed.
- Hybrid-Onsite Role: Work 3 days onsite in Nasuni Boston Seaport HQ
Nasuni is the leading hybrid cloud storage solution that powers business growth with effortless scalability, built-in security, and fast edge performance using a unique cloud-native architecture. The Nasuni File Data Platform delivers operational excellence by consolidating NAS and backup, eliminating data silos, and making management easy and flexible without changes to apps or workflows. Its built-in security offers proactive defense and rapid recovery, lowering organization’s risk from the detrimental effects of ransomware attacks and other disasters. Synchronized access to file data everywhere ensures user productivity by supporting remote and hybrid work.
Why work at Nasuni?
Benefits
As part of our commitment to your well-being, we are pleased to offer comprehensive benefits packages to employees across the US. Benefits packages generally include:
- Best in class employee onboarding and training
- "Take What You Need” paid time off policy
- Comprehensive health, dental and vision plans
- Company-paid life and disability insurance
- 401(k) and Roth IRA retirement plan
- Generous employee referral bonuses
- Flexible remote work policy
- 10 Paid Holidays
- Wide array of wellbeing offerings
- Pre-tax savings accounts with company contributions
- Great team culture and social activities
- Collaborative workspaces
- Free on-site fitness centers and stocked kitchens in select office locations
- Professional development resources
Nasuni is an equal opportunity employer. The equal employment opportunity policy at Nasuni protects employees and job applicants from discrimination on the bases of race, religion, color, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, family medical history or genetic information, political affiliation, military service, or other non-merit based factors. These protections extend to all management practices and decisions, including recruitment and hiring practices, appraisal systems, promotions, and training and career development programs.
This privacy notice relates to information collected (whether online or offline) by Nasuni Corporation and our corporate affiliates (collectively, “Nasuni”) from or about you in your capacity as a Nasuni employee, independent contractor/service provider or as an applicant for an employment or contractor relationship with Nasuni.
