What are the responsibilities and job description for the Regional Marketing Manager – East position at Nasuni?
Regional Marketing Manager - Boston Seaport - Hybrid Onsite
Nasuni is seeking a Regional Marketing Manager to lead and scale our go-to-market strategy for the Eastern U.S., spanning Commercial, Enterprise, and Strategic customer segments. This high-impact role owns the development and execution of regional marketing programs designed to fuel net-new pipeline growth, accelerate customer expansion, and strengthen alignment across Sales, SDR, Channel, Alliances, and Post-Sales teams.
As the strategic marketing partner to our Eastern sales leadership, you’ll drive territory-level planning, oversee field execution, and bring a data-driven approach to performance optimization. This role is ideal for someone who blends creativity with analytical rigor, has deep experience partnering with field teams, and is energized by driving measurable business outcomes.
Key Responsibilities
Nasuni is the leading hybrid cloud storage solution that powers business growth with effortless scalability, built-in security, and fast edge performance using a unique cloud-native architecture. The Nasuni File Data Platform delivers operational excellence by consolidating NAS and backup, eliminating data silos, and making management easy and flexible without changes to apps or workflows. Its built-in security offers proactive defense and rapid recovery, lowering organization’s risk from the detrimental effects of ransomware attacks and other disasters. Synchronized access to file data everywhere ensures user productivity by supporting remote and hybrid work.
Why work at Nasuni?
Benefits
As part of our commitment to your well-being, we are pleased to offer comprehensive benefits packages to employees across the US. Benefits packages generally include:
Nasuni is an equal opportunity employer. The equal employment opportunity policy at Nasuni protects employees and job applicants from discrimination on the bases of race, religion, color, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, family medical history or genetic information, political affiliation, military service, or other non-merit based factors. These protections extend to all management practices and decisions, including recruitment and hiring practices, appraisal systems, promotions, and training and career development programs.
This privacy notice relates to information collected (whether online or offline) by Nasuni Corporation and our corporate affiliates (collectively, “Nasuni”) from or about you in your capacity as a Nasuni employee, independent contractor/service provider or as an applicant for an employment or contractor relationship with Nasuni.
Nasuni is seeking a Regional Marketing Manager to lead and scale our go-to-market strategy for the Eastern U.S., spanning Commercial, Enterprise, and Strategic customer segments. This high-impact role owns the development and execution of regional marketing programs designed to fuel net-new pipeline growth, accelerate customer expansion, and strengthen alignment across Sales, SDR, Channel, Alliances, and Post-Sales teams.
As the strategic marketing partner to our Eastern sales leadership, you’ll drive territory-level planning, oversee field execution, and bring a data-driven approach to performance optimization. This role is ideal for someone who blends creativity with analytical rigor, has deep experience partnering with field teams, and is energized by driving measurable business outcomes.
Key Responsibilities
- Lead regional marketing strategy for the East—developing and owning quarterly plans that align with revenue targets and go-to-market priorities.
- Architect and execute multi-channel programs that generate net-new pipeline, accelerate deal velocity, and support customer expansion.
- Partner cross-functionally with:
- Sales and Sales Leadership on territory planning, plays, and performance
- SDRs to activate outbound motions and enhance conversion
- Channel and Alliance Teams to drive joint partner campaigns and regional co-marketing
- Customer Marketing and Account Management on lifecycle programs and advocacy efforts
- Product and Content Marketing to localize narratives and campaigns for key verticals and personas
- Serve as the strategic voice of the region in broader marketing planning and campaign development cycles.
- Oversee field event strategy—including executive briefings, roundtables, trade shows, and regional sponsorships—ensuring alignment to target accounts and sales goals.
- Track, analyze, and report on regional performance; deliver insights and recommendations to marketing and sales leadership.
- Provide mentorship or guidance to junior marketers supporting the East region.
- Travel to support key events, partner activations, and field engagements (~30%).
- 5 years of experience in field marketing, regional marketing, or integrated campaigns, ideally in enterprise SaaS or infrastructure tech
- Proven success building pipeline-generating programs aligned with territory goals and cross-functional GTM strategy
- Strong understanding of enterprise buyer personas, vertical nuances, and what programs work across Commercial and Enterprise segments
- Strategic planning mindset with an ability to translate sales goals into scalable marketing plays
- Experience managing executive-level field programs and regional events
- Excellent communicator and influencer—comfortable presenting to senior leadership and aligning cross-functional teams
- Proficiency in Salesforce and marketing automation (HubSpot, Marketo, or similar)
- Strong project management skills and the ability to lead in a fast-paced, high-growth environment
- Based on the East Coast, with the ability to travel as needed (~30%)
Nasuni is the leading hybrid cloud storage solution that powers business growth with effortless scalability, built-in security, and fast edge performance using a unique cloud-native architecture. The Nasuni File Data Platform delivers operational excellence by consolidating NAS and backup, eliminating data silos, and making management easy and flexible without changes to apps or workflows. Its built-in security offers proactive defense and rapid recovery, lowering organization’s risk from the detrimental effects of ransomware attacks and other disasters. Synchronized access to file data everywhere ensures user productivity by supporting remote and hybrid work.
Why work at Nasuni?
Benefits
As part of our commitment to your well-being, we are pleased to offer comprehensive benefits packages to employees across the US. Benefits packages generally include:
- Best in class employee onboarding and training
- “Take What You Need” paid time off policy
- Comprehensive health, dental and vision plans
- Company-paid life and disability insurance
- 401(k) and Roth IRA retirement plan
- Generous employee referral bonuses
- Flexible remote work policy
- 10 paid holidays
- Wide array of wellbeing offerings
- Pre-tax savings accounts with company contributions
- An Employee Assistance Program to help deal with life’s difficulties and stressors
- Great team culture and social activities
- Collaborative workspaces
- Free on-site fitness centers and stocked kitchens in select office locations
- Professional development resources
Nasuni is an equal opportunity employer. The equal employment opportunity policy at Nasuni protects employees and job applicants from discrimination on the bases of race, religion, color, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, family medical history or genetic information, political affiliation, military service, or other non-merit based factors. These protections extend to all management practices and decisions, including recruitment and hiring practices, appraisal systems, promotions, and training and career development programs.
This privacy notice relates to information collected (whether online or offline) by Nasuni Corporation and our corporate affiliates (collectively, “Nasuni”) from or about you in your capacity as a Nasuni employee, independent contractor/service provider or as an applicant for an employment or contractor relationship with Nasuni.
