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National Black MBA Association is hiring: USAC Activation Marketer (Full Protect

National Black MBA Association
Minneapolis, MN Full Time
POSTED ON 2/19/2025
AVAILABLE BEFORE 5/15/2025

Job Description : Job Title

Personal Safety Division - US & Canada Activation Marketer (Full Protection)

Collaborate with Innovative 3Mers Around the World

Choosing where to start and grow your career has a major impact on your professional and personal life, so it’s equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a diversity of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers.

This position provides an opportunity to transition from other private, public, government or military experience to a 3M career.

The Impact You’ll Make in this Role

As an Activation Marketing Specialist, you will play a key role for leading execution of activation plan for the key segment markets and portfolios for the Personal Safety Division. In this role you will be able to lead the execution of portfolio activation plans in USAC, identify Business trends, Growing Opportunities. Lead the implementation and execution in the country of the portfolio or segment strategy collaborating with the product marketers, segment marketers, channel structure and Application engineers. The Activation Marketer drives and leads complex relationships at all levels and across the organization (portfolio marketers, digital resource center, global marketers, sourcing, agencies, channel, sales, etc.) and support capitalization of sales with the sales structure.

As a(n) PSD Activation Marketer you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by :

  • Managing sales and POS data to detect market opportunities and develop push and pull strategies to increase sales and share of wallet of FULL PSD portfolio within specific segments.
  • Creating content and sales tools to facilitate market understanding.
  • Driving Customer First strategies, to align and adapt programs to fulfill the needs of customers in specific segments.
  • Working with Channel Specialist from PSD and General Industry, so they and the reps from their Business Partners receive 3M segments training, for them to be able to detect multiple business opportunities with big 3M portfolio to increase sales. Needs to coordinate regional 3M support to give these trainings.
  • Supporting the definition of the product offer and executing promotion.
  • Collaborating with forecast insights by analyzing customers' consumption of products and win / loss of projects.
  • Developing strong internal 3M networking to handle inside negotiations and problems resolutions with functional areas like Finance, Marketing, CRC, Demand, BSO, sourcing, sales, and any other areas involved in the day-to-day work. Understanding of end users and distributor's structure and the way that it operates is also a must.
  • Being an expert in viewing the big picture of the business, detecting pain points, and structuring processes to eliminate issues.
  • Able to lead, coordinate and guide others, considering he / she will have an important influence with others.

Your Skills and Expertise

To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications :

  • Bachelor's degree (completed and verified prior to start) in Marketing, Business Administration, Engineering or similar from an accredited institution.
  • Strong communication skills, ability to develop good networking and interpersonal relationships.
  • Analytical and problem solver with strong leadership skills and behaviors and decision-making abilities.
  • Additional qualifications that could help you succeed even further in this role include :

  • Financial background, negotiation skills, resilient to frustration and difficult situations.
  • Strong professional background in marketing and experience in communication, digital marketing, insights generation, safety or industrial market knowledge is preferred.
  • Work location :
  • Hybrid
  • St. Paul
  • Travel : May include up to [10% domestic / international]

    Relocation Assistance : May be authorized

    Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).

    Supporting Your Well-being

    3M offers many programs to help you live your best life – both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.

    Chat with Max

    For assistance with searching through our current job openings or for more information about all things 3M, visit Max, our virtual recruiting assistant on 3M.com / careers.

    Applicable to US Applicants Only : The expected compensation range for this position is $137,439 - $167,981, which includes base pay plus variable incentive pay, if eligible. This range represents a good faith estimate for this position. The specific compensation offered to a candidate may vary based on factors including, but not limited to, the candidate’s relevant knowledge, training, skills, work location, and / or experience. In addition, this position may be eligible for a range of benefits (e.g., Medical, Dental & Vision, Health Savings Accounts, Health Care & Dependent Care Flexible Spending Accounts, Disability Benefits, Life Insurance, Voluntary Benefits, Paid Absences and Retirement Benefits, etc.).

    3M is an equal opportunity employer.

    Please note : your application may not be considered if you do not provide your education and work history, either by : 1) uploading a resume, or 2) entering the information into the application fields directly.

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    Salary : $137,439 - $167,981

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