What are the responsibilities and job description for the Assistant Director of Marketing and Community Engagement position at National Collegiate Athletic Association?
The Assistant Director of Marketing and Community Engagement will serve as the point of contact for the Mizzou Athletics Department to enhance community and student involvement. This will include comprehensive marketing, social media, advertising, and promotional planning tactics, in addition to working with coaches, strategic communications, creative services, event management, and ticket sales / operations to accomplish these goals.Duties will include : Developing and implementing marketing, branding, and promotional plans for student ZOU Passes.Increasing awareness, attendance, and revenue within the athletic department’s external community.Planning and executing community outreach and grassroots marketing campaigns to create excitement for Mizzou Athletics.Thinking creatively to find unique ways to enhance Mizzou’s place in the community and continue to grow its brand.Engaging with the University of Missouri student body to identify creative ways to increase student attendance at Mizzou Athletics’ events.Cultivating relationships with campus partners to identify mutually beneficial programming for Mizzou students around home athletic events.Contacting and cultivating relationships with all 58 fraternities and sororities affiliated with the University of Missouri.Assisting in advertising and social media strategies to engage fans and to build the Mizzou Athletics brand.Collaborating with assigned sports and other external units of the athletics department to ensure cohesive messaging across all platforms.Preparing and executing detailed marketing approaches using video content, community events, storytelling, and other resources to deliver a high-quality fan experience for assigned sports.Managing select marketing and fan engagement programs such as Kids Club and memorabilia requests.Other duties as assigned.Knowledge, Skills and Abilities : Excellent interpersonal, organizational, and communication skills, including both verbal and written.Ability to create strong relationships with the community and campus partners.Ability to work independently, set priorities, and think critically.Ability to work well with others and be comfortable taking initiative.Ability to maintain a professional image and demeanor.#J-18808-Ljbffr
