What are the responsibilities and job description for the Director, Content Planning & Operations (Communications) position at National Geographic?
How You'll Contribute
The Communications Division leads the development and execution of integrated communications and marketing strategies to further the mission of the National Geographic Society and advance its position as one of the world's most trusted nonprofit organizations and global brands. Driven by the Society's vision to be more globally known for its impactful Explorer-led mission programs, the Division leads developing strategic communications, marketing campaigns, creative, content, and media to promote the Society's strategic plan and key priorities. The Division comprises five departments : Engagement and Marketing Strategy, Brand and Creative, Strategic Communications, Executive Communications, and Content and Editorial Strategy.
Reporting to the Vice President, Content & Editorial Strategy, and working with dynamic, collaborative, fast-paced teams, the Director will lead integrated content planning and execution between the Communications Division and the Campus & Experiences Division. This role will serve as the primary point of contact for conversations around content, marketing, and brand as they relate to Base Camp and the Museum of Exploration (MOE), opening in 2026. They will lead the integration of content and marketing planning across all platforms, including in-person, digital, social, and media asset management as well as coordinate the integration of Base Camp and MOE into enterprise marketing and communications campaigns. This position will develop a deep understanding of the available stories and media assets available to drive content marketing around the Museum of Exploration.
Your Impact
Responsibilities Include
Content Planning & Project Management (35%)
- Working with other Communications Division leadership, the MOE marketing team, and others to develop and execute integrated communications and marketing plans around key MOE moments.
- Catalog and curate existing Base Camp and MOE stories and media assets for use across platforms.
- Work closely with internal leads and external agencies to develop content opportunities across platforms - with an emphasis on web and social platforms; design consistent content strategies to feed various audiences and channels.
- Lead and / or attend various stakeholder and collaboration meetings, ensuring effective agendas and readouts for leadership and Communications Division.
- Support and facilitate the expansion of content co-creation and content reusability across multiple platforms, ensuring a cohesive and strategic approach to content development and audience engagement.
- Craft creative briefs for relevant content marketing projects.
Content & Marketing Operations (35%)
Inter-Departmental Coordination (30%)
What You'll Bring
Educational Background
Bachelor's Degree in Communications-related field preferred
Minimum Years and Type of Experience
10 years of experience in a content planning & operations role
Necessary Knowledge and Skills
Desired Qualifications
Supervision
No Direct Reports
Salary Information
The National Geographic Society offers a competitive and holistic total rewards package. Our compensation structure and transparent pay philosophy are based on industry-specific market data for similar-sized nonprofit organizations.
The salary range for this position accounts for a wide range of factors including but not limited to organizational need; specific skill sets; experience and training; certifications; and more. At the National Geographic Society, individuals are typically hired at or near the starting point of the salary range for their role, and compensation decisions are dependent on the facts and circumstances of each case.
The salary range for this position is $137,700 - $145,000.
In addition, the National Geographic Society offers a competitive and comprehensive benefits package that includes, but is not limited to, medical, dental, and vision insurance; engaging and comprehensive wellness program; 401(k) retirement savings plan with matching contributions after 6 months of employment; flexible paid time off benefits with up to 22 days of paid annual leave per calendar year (15 days for new hires in their first year, prorated based on the number of pay periods remaining in the year) and 10 days of sick leave; 12 paid holidays and a paid winter break between December 25 and 31; paid parental leave, adoption and surrogacy expense reimbursement, fertility benefits; learning and development opportunities; Lifestyle Spending Account; pet adoption assistance and insurance; pre-tax transportation benefits with a generous employer subsidy; employer-paid life insurance and disability benefit; and a variety of National Geographic discounts and perks.
Job Designation
Candidates must be legally authorized to work in the United States. This position is not eligible for visa sponsorship.
We encourage you to apply even if your experience is not a 100% match with the position. We are looking for someone with relevant skills and experience, not a checklist that exactly matches the job description. We want to help you grow and in return, you help us grow into a stronger, more inclusive organization.
Salary : $137,700 - $145,000
