Marketing Manager

Job Description

Job Description

POSITION SUMMARY

The Marketing Manager will work closely with the Director of Marketing to develop and manage marketing programs that align with the organization's strategic objectives. This role focuses on B2B and channel marketing, specifically managing domestic programs. Key responsibilities include driving business growth through customer acquisition, client retention, business development, and sales support. The ideal candidate will excel in building marketing strategies, delivering impactful campaigns, and fostering collaboration across teams.

DUTIES AND RESPONSIBILITIES

The essential functions include, but are not limited to the following :

Marketing Strategy

• Develop and execute marketing programs to support objectives across channels and segments, ensuring alignment with the strategic marketing plan.
• Evaluate and measure the impact of marketing activities on leads, proposals, sales, and retention.
• Oversee the creative process for multi-channel campaigns, ensuring timely, budget-conscious, and high-quality delivery.

Communications and Content Creation

Market Research

Events Management

Collaborative Efforts

Other job duties include, but are not limited to the following :

MINIMUM QUALIFICATIONS (KNOWLEDGE, SKILLS, AND ABILITIES)

OTHER DETAILS

Supervisory Responsibilities

May be called upon to manage or supervise the work of individual contributors in the Americas.

Work Environment

The noise level in the work environment is usually low to moderate.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions. While performing the duties of this position, the employee is regularly required to talk or hear. The employee frequently is required to use hands or fingers, handle or feel objects, tools, or controls. The employee is occasionally required to stand; walk; sit; and reach with hands and arms. The employee must occasionally lift and / or move up to 25 pounds. Specific vision abilities required by this position include close vision, distance vision, and the ability to adjust focus.

Travel Requirements

Up to 10% travel required.

NOTE

This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbents will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. This document does not create an employment contract, implied or otherwise.

The Company complies with employment regulations as they apply to the location of service.