What are the responsibilities and job description for the Marketing Associate position at National Multifamily Housing Council?
Responsibilities
- Implement NMHC marketing campaigns for NMHC events and products via email, social, and other channels.
- Develop and execute marketing automation initiatives, utilizing enhanced audience targeting across all NMHC marketing efforts.
- Support the development of NMHC event marketing strategy, including outlining channels, audiences, and content. Create, prepare, and deliver reports using spreadsheet software.
- Work with the Communications Associate on holistic communication strategies and timelines.
- Work with the Communications Associate to maintain web and email analytics dashboards and reports.
- Support NMHC communications initiatives to ensure deliverables meet objectives and deadlines.
- Support marketing of NMHC events and engagement opportunities and other onsite assistance for NMHC in-person and virtual programs.
- Work with the NMHC Web Manager to implement NMHC.org event and for-sale product marketing campaigns and maintain event marketing webpages.
- Other duties as assigned.
- Broad computer skills, including proficiency in Microsoft Word, Excel, and PowerPoint.
- Basic understanding of content management systems and / or email marketing systems. Other digital publishing platforms are a plus.