What are the responsibilities and job description for the Principal Analyst position at NaviStone?
Principal Analyst
Delivering Growth!
Delivering growth for marketers is what NaviStone is all about. For B2C brands in considered-purchase verticals, we deliver proven, time-tested results. The NaviStone platform empowers marketers by finding, activating, and converting lucrative audiences, with incredible impact!
Delivering growth for marketers is what NaviStone is all about. For B2C brands in considered-purchase verticals, we deliver proven, time-tested results. The NaviStone platform empowers marketers by finding, activating, and converting lucrative audiences, with incredible impact!
The Challenge
NaviStone is on a mission! We’re moving fast, doubling the size of our business over the next 2 years. Our team is rapidly expanding our footprint by unlocking new enterprise opportunities, and we’re hiring a Principal Analyst, to deliver data analytics needs for internal operations and support external products.
We’re looking for a talented, entrepreneurial individual to work across functions delivering value both internally and to our clients. With a focus on analysis and measurement, this role will contribute to improving our products, and analyzing business outcomes
to identify opportunities for improvement.
What You’ll Do
- Evolve and automate revenue forecasting process to enable predictability of revenue capture.
- Create and deliver data analytics to measure the effectiveness of the organization’s goals and objectives.
- Provide the functional specifications to develop a data mart which will be used for internal analysis purposes as the “single source of truth” (SSOT).
- Provide insights that support decision making via modeling, analysis and reporting.
- Establish measurement frameworks to evaluate the financial impact and monitor the progress of our product investments.
- Advise on client measurement platform to evolve our product performance reporting.
- Develop and foster relationships with all cross-functional teams to gain access to data and partner with on analytic priorities.
What You Will Need to Succeed
- A true data geek – loves to fish in the data stream, not afraid of new tools or voluminous data, able to whip messy data into sensible insights that create impact.
- Able to provide the vision and execution of a data mart to serve as the organization’s Single Source of Truth
- A demonstrated and proven track record of delivering impactful analytics using a variety of tools and approaches.
- Bachelor's degree in data science, statistics, computer science, or related field.
- 6 years in business analytics, preferably including marketing analysis, modeling, and measurement.
- Strong understanding of data analytics tools and technologies; strength in SQL and R are required, working knowledge of PowerBI, Python and GA4 and familiarity with sales pipeline technologies like Salesforce and HubSpot are desired.
- Demonstrated analytical and digital literacy; attention to detail; business reporting and CRM tool understanding; experience working with digital data; knowledge of Snowflake preferred
- Working knowledge of internal functions and how they align in delivering revenue: Finance, Sales, Marketing and Product.
- An understanding of business metrics: SaaS, customer analytics, including segmentation, propensity, and predictive models; audience activation across multiple mediums including direct mail, and CRM; and how to measure and improve marketing campaign effectiveness.
- Fluent with data privacy regulations and the ability to advise, implement and maintain privacy compliant procedures.
- Excellent communication and visualization skills to work effectively with cross-functional teams.
- Ability to travel infrequently (up to 2x per quarter) to company events and team meetings as needed.
Develop your best you, and reinvigorate for what’s next
NaviStone’s benefits, programs, and perks are purpose-built to help you grow stronger professionally, and personally. We offer generous medical, dental, vision, and retirement benefits for you and your family.
We never stop growing, and we never stop learning. Want to explore AI? Develop new coding skills? Become a better presenter? Grow your leadership skills? Learn advanced yoga? We offer countless professional and personal development opportunities to fuel your ambitions.
We’re a Rocketship, but even Rocketships need rest! We work hard, and we go fast. But we also recharge! With unlimited vacation, a generous number of paid holidays, and fun employee events throughout the year, you can refuel and reinvigorate for the incredible journey ahead!
