What are the responsibilities and job description for the Account Director Programmatic Sales position at NBCUniversal?
The Programmatic & Partnerships Sales team is responsible for leveraging programmatic advertising technology to deliver personalized and addressable advertising at scale across NBCUniversals broad portfolio of owned and operated properties and platforms. Consumer adoption of streaming and Connected TV has significantly accelerated creating monetization opportunities for adsupported content creators. Growing Connected TV viewership also translates to more opportunities for advertisers to stream their advertising alongside premium content and do so via programmatic channels. The Programmatic division of Ad Sales focuses on NBCUs market leading position as the creator of the most premium professionally produced content in market that combined with scale and rich customer data delivers unparalleled results for all marketers and brands locally nationally and globally.
Programmatic Sales offers a unique opportunity to join a highly visible team that is a significant driver of the overall companys current and future growth. This Account Director will report into the Lead Programmatic Partnership Sales and will be a member of an ambitious fast paced team in hyper growth mode that is focused on serving the needs of major holding companies independent agencies midtier and performance marketers DSPs and marketers who have in housed programmatic buying.
The ideal candidate has several years of programmatic experience earning retaining growing revenue across various inventory ad formats devices and screens as well as buying models (Private Marketplace Programmatic Guaranteed). In addition to generating revenue the candidate should be a passionate patient disruptor change agent and educator who knows how to counsel coach and instill comfort and confidence in data enabled automated buying and selling. The role also requires significant collaboration and coordination with crossfunctional teams and the ideal candidate values an ad tech start up team culture changing legacy mindsets and exploring new way of doing things in order to stay in front of a fastpaced industry and company environment during a transformative point in time.
Responsibilities :
- This is a critical role with a wide range of responsibilities including :
- Delivering against multihundred million dollar programmatic revenue and upfront digital budgets
- Creating executing and managing OTT and Connected TV programmatic campaigns
- Serving as a subject matter expert and evangelist on important programmatic business trends best practices ad technologies and NBCU specific capabilities. Serve as the primary resource for internal teams and sales colleagues across business units
- Prospecting and driving new demand and revenue through Private Marketplace and Programmatic Guaranteed activation methods
- Leading programmatic selling efforts to all relevant buy side advertising partners : DSPs Agency PBUs & Precision groups brand marketers
- Cultivating existing programmatic & partner relationships to maximize revenue opportunities
- Collaborating with strategy campaign management product and operations to manage deal health troubleshoot as needed provide bid guidance and be solutionsforward on how to increase revenue through deal optimization
- Ensuring timely accurate and successful delivery of programmatic campaigns. Troubleshoot any issues with clients and proactively seek to prevent delivery and performance concerns
- Educating clients as well as management and oversight with regards to programmatic platforms products and campaign best practices
Qualifications : Basic Requirements :
Desired Characteristics :
Additional Requirements :
Hybrid : This position has been designated as hybrid generally contributing from the office a minimum of three days per week.
This position is eligible for company sponsored benefits including medical dental and vision insurance 401(k) paid leave tuition reimbursement and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range : $95000 $170000 (SIC eligible)
Additional Information :
As part of our selection process external candidates may be required to attend an inperson interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversals policy is to provide equal employment opportunities to all applicants and employees without regard to race color religion creed gender gender identity or expression age national origin or ancestry citizenship disability sexual orientation marital status pregnancy veteran status membership in the uniformed services genetic information or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and / or recruitment process as a result of your disability you have the right to request a reasonable accommodation. You can submit your request to .
Remote Work : Employment Type :
Fulltime
Salary : $95,000 - $170,000