Director Product Marketing Design

At Peacock we know life is complicated but believe entertainment shouldnt be. We envision a more human streaming experience that embraces the entertainment you love. Backed by 100 years of NBCUniversal legacy we know how to entertain. We combine this legacy with an insatiable itch for innovation embracing the data and technologies that challenge the status quo. Our team is never done obsessing over how best to deliver excellence across television film sports news and more.

This ambition is a group effort. As challengers at heart our secret weapon is our talented team of big thinkers datadriven drivers of growth and innovation. We start by putting people first embracing empathy and compassion to create a more dynamic more fulfilling workplace and a better more enjoyable product. As a company we embrace the power of transparency and inclusion. We know the best idea can come from anywhere so were committed to creating an organization where we act as one and put ego aside. We are determined to forge the next frontier of streaming through trust teamwork and talent.

Peacock is hiring a Director Product Marketing Design to join an innovative and passionate team responsible for crafting value narratives and delivering on them for our customers. Our Product Marketing team is seeking a highly collaborative and solutionsminded leader who is adept at swiftly handling change in a constantly evolving environment. In this position youll get to leverage your encyclopedic cultural knowledge while working with the wider Peacock org to support worldclass campaigns spanning entertainment sports news and more. Your teams designs will convey the story of Peacock and drive newcomers TV nerds and film buffs alike to engage with all the amazing content the platform has to offer.

This position requires seasoned expertise in digital design as well as confidence negotiating creative solutions for both internal and external partners. Data and the customer experience will be your driving forces as you collaborate with studios marketers product developers operations specialists and showrunners to support marketing and platform image requirements for Peacock. You will oversee design strategy for both acquisition and engagement touchpoints on and off platform defining the endtoend workflows and best practices which govern the creation sourcing and optimization of artwork. Your refined eye processoriented mindset and seasoned people management skills will ensure the consistency accuracy and efficacy of highquality imagery promoting Peacocks offering from VOD to live events and more.

Responsibilities

• Oversee the design team tasked with creating and managing deliverables for all content on Peacock including support for Original title launches Pay 1 and sameday theatrical releases WWE premium live events and a wideranging spectrum of live sports including the NFL and NBA.
• Lead design strategy for acquisition efforts through Peacocks flagship website Peacocktv.com coordinating with site owners to blend brand and product marketing benefits with conversion best practices driving awareness perception and conversion benchmarks
• Develop and execute on an experimentation roadmap for image optimization on the website and on platform in partnership with colleagues spanning Marketing and Product organizations
• Oversee and mentor a growing and diverse design team supporting new and established roles in their onboarding development and daytoday workflows
• Guide the design team in their endtoend workflows for highvolume image asset production in preparation for new UI releases as well as new territory and external partner rollouts
• Establish relationships SLAs timelines and expectations with external contractors and vendors shepherding projected cost estimates and invoices through layers of financial approvals as needed
• Liaise with crossfunctional partners at multiple levels across Creative Marketing Product and Tech teams to prioritize needs provide direction requirements and advise on best practices related to shared systems and processes including imageryrelated automation / tooling developments recommendations for enhancements and oversight of related workflow optimization affecting domestic and international platforms
• Confidently guide collaborative projects or feature enhancement kickoffs including development of ongoing touch points with internal stakeholders to support identification of pain points requirementsgathering evaluating LOE for spec / workflow adjustments and executing process changes
• Oversee a growing library of artwork specifications and best practice documentation coaching the design team in confidently presenting documentation and providing related editorial imagery guidance to external and internal partners
• Pitch encourage and develop individual contributor ideas for custom creative acting as a sounding board with the greater Merchandising team when brainstorming for topical stunts hubs collections and priority title support

Qualifications :

Requirements / Qualifications

Hybrid : This position has been designated as hybrid generally contributing from the office a minimum of three days per week.

This position is eligible for company sponsored benefits including medical dental and vision insurance 401(k) paid leave tuition reimbursement and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.

Salary Range : $120000 $160000 (Bonus & LTI eligible)

Additional Information :

As part of our selection process external candidates may be required to attend an inperson interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversals policy is to provide equal employment opportunities to all applicants and employees without regard to race color religion creed gender gender identity or expression age national origin or ancestry citizenship disability sexual orientation marital status pregnancy veteran status membership in the uniformed services genetic information or any other basis protected by applicable law.

NBCUniversal will consider for employment qualified applicants with criminal histories or arrest or conviction records in a manner consistent with relevant legal requirements including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act where applicable.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and / or recruitment process as a result of your disability you have the right to request a reasonable accommodation. You can submit your request to .

Remote Work : Employment Type :

Fulltime

Key Skills

Digital Marketing,B2B Sales,Marketing,Pardot,Marketing Automation,Customer Segmentation,HubSpot,Multichannel Marketing,Market Research,Affiliate Marketing,Social Media Management,Lead Generation

Vacancy : 1

Salary : $120,000 - $160,000