Patient Acquisition Sales Specialists

We Are Seeking:
A motivated and results-driven Patient Acquisition Sales Specialist to join our dynamic team. The ideal candidate excels in engaging with prospective patients, converting leads into scheduled appointments, and fostering trust and confidence during the initial patient interaction. Strong communication skills, a compassionate approach, and experience with cold calling are essential. This position offers a base salary plus commission, providing a competitive earning potential for individuals who thrive in a performance-driven environment. If you are passionate about connecting with individuals and supporting patients in their dentalcare journey, we encourage you to apply!

Position Overview

The Patient Acquisition Sales Specialist is responsible for managing and converting prospective patient leads into scheduled appointments, focusing on new patient exams. This commission-based position requires exceptional sales skills, proactive lead follow-up, and the ability to communicate the value of the practice’s services effectively. Success in this role is measured by lead conversion rates and the ability to demonstrate compassion and understanding during the initial patient interactions, ensuring prospective patients feel supported, valued, and confident in their decision to schedule an appointment.

Essential Duties and Responsibilities

• Lead Management and Follow-Up
• Respond promptly and professionally to all incoming leads from various channels (phone, email, website, social media).
• Proactively follow up with prospective patients who have expressed interest in the practice, ensuring timely communication to maintain engagement.
• Maintain regular contact with unconverted leads through follow-up calls, emails, and reminders to encourage scheduling.
• Address potential patient concerns, provide necessary information, and build trust to facilitate appointment scheduling.
• Lead Conversion
• Effectively communicate the value of the practice’s services to prospective patients.
• Overcome objections by addressing patient concerns and providing clear, empathetic responses.
• Guide prospective patients to schedule new patient exams, ensuring a seamless transition into the practice’s care.
• Achieve a minimum lead conversion rate of 30%, consistently working to improve this metric.
• Communicate the value of the practice’s services to prospective patients in a clear and compelling manner.
• Build trust and demonstrate compassion by addressing patient questions or objections in a supportive way.
• Scheduling Coordination
• Schedule new patient exams based on provider availability, patient needs, and office goals.
• Ensure all necessary patient information is collected and accurately entered into the practice management system.
• Collaborate with front office staff to confirm scheduled appointments and prepare for upcoming visits.
• Tracking and Reporting
• Track all lead activity, including inquiry source, follow-up actions, and conversion outcomes.
• Maintain detailed records of lead interactions and progress in the practice management system.
• Generate reports on lead follow-up and conversion metrics for review by the Practice Administrator and Practice Owners.
• Use data insights to recommend strategies for improving lead conversion and patient acquisition processes.
• Collaboration and Teamwork
• Work closely with the Director of Marketing to optimize lead generation campaigns and enhance patient acquisition strategies.
• Collaborate with the administrative team to ensure a smooth onboarding process for new patients.
• Provide feedback to leadership on patient inquiries, trends, and potential areas for improvement in the lead management process.
• Customer Service and Relationship Building
• Establish a welcoming and supportive connection with prospective patients to encourage trust and confidence in the practice.
• Actively build relationships with potential patients, fostering long-term loyalty.
• Serve as a patient advocate, ensuring they feel valued and supported during the lead-to-appointment process.
• Basic Financial Communication
• Provide a concise overview of the practice’s fee-for-service model and general financial expectations.
• Refer detailed financial discussions or concerns to the appropriate team member.

Knowledge, Skills, and Abilities

• Lead Management and Conversion Skills
• Exceptional ability to follow up with prospective patients consistently and effectively.
• Strong sales and persuasion skills to convert inquiries into scheduled appointments.
• Compassion and Empathy
• Demonstrates genuine care and compassion during initial patient interactions, ensuring they feel supported and valued.
• Communication Skills
• Excellent verbal and written communication skills to build rapport with prospective patients and promote the practice’s value.
• Skilled in addressing objections and resolving patient concerns to close leads successfully.
• Language Proficiency
• Strong command of English grammar, spelling, and punctuation.
• Customer Service Excellence
• Patient-focused mindset with the ability to provide a positive and engaging experience.
• Strong interpersonal skills to establish trust and build relationships with prospective patients.
• Experience with cold calling
• Tracking and Reporting Skills
• Proficient in maintaining accurate records of lead interactions and outcomes.
• Skilled in generating and analyzing reports to evaluate lead management performance.
• Organizational Skills
• Strong multitasking ability to manage a high volume of leads and follow-up activities.
• Attention to detail in documenting lead information and scheduling appointments.
• Team Collaboration
• Proven ability to work collaboratively with marketing, administrative, and leadership teams.
• Open to feedback and committed to continuous improvement in lead management strategies.
• Time Management and Composure
• Skilled in prioritizing tasks and managing time effectively to meet lead conversion goals.
• Maintains professionalism and focus in a fast-paced or high-pressure environment.
• Basic Financial Knowledge
• Familiarity with the practice’s fee-for-service model and ability to communicate basic financial expectations.
• Feedback Acceptance & Instructional Comprehension
• Open to receiving and applying constructive feedback for continuous improvement.
• Able to understand and follow both written and verbal instructions accurately.
• Regulatory Compliance
• Strictly adheres to HIPAA and other privacy regulations to protect patient information.

Physical Requirements

• Ability to sit, stand, or walk for extended periods.
• Manual dexterity to use office equipment, including computers and phones.
• Clear vision for reading and entering data into electronic systems.
• Ability to lift or move small office items (generally not exceeding 20 lbs.).

Environmental Requirements

• Work is performed in a standard dental office environment with moderate noise levels.
• Frequent interaction with patients, staff, and visitors requires professional etiquette.
• Adherence to OSHA and CDC protocols, including the use of personal protective equipment (PPE) when applicable.

Qualifications

• Education/Experience
• High school diploma or equivalent required; post-secondary education in sales, marketing, or healthcare administration preferred.
• Previous experience in sales, lead generation, or customer service roles is required, with healthcare experience preferred.
• Software Proficiency
• Experience with Practice Management Software (preferred but not required).
• Experience with CRM programs for tracking leads.
• Proficiency with Google Docs, Google Sheets, and other standard office tools.
• Other Requirements
• Exceptional communication, organizational, and interpersonal skills.
• Must have reliable transportation to support occasional off-site training or events.
• Uphold a consistent and dependable work schedule.

Job Type: Full-time

Pay: $40,000.00 - $100,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Flexible schedule
• Health insurance
• Health savings account
• Paid time off

Compensation Package:

• Bonus opportunities
• Commission pay

Schedule:

• Day shift
• Monday to Friday

Work Location: In person

Salary : $40,000 - $100,000