What are the responsibilities and job description for the Senior Content and Marketing Communications Specialist position at NCAA (National Collegiate Athletic Association)?
Brandeis University is delighted to announce a career opportunity as the Senior Content and Marketing Communications Specialist. If you are looking for an opportunity to work on a beautiful suburban campus with lots of perks including free parking, look no further. At Brandeis we offer a competitive benefits and compensation package which includes medical, dental and life insurances. We also offer generous paid time off. If you are looking to advance your career through educational opportunities, Brandeis offers tuition remission. Our 403b retirement savings plan includes a generous match.
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The position plays a significant role in developing content and crafting messaging that positions Brandeis in a favorable light, supports the university’s strategic objectives and marketing initiatives, and generates positive local, national and international media coverage.
The successful candidate will demonstrate an ability to write strong, clear and concise copy quickly, for a variety of formats including feature and news stories, print advertising, media relations, social media, and internal communications among others. The candidate should also be able to identify ways to communicate a single message across multiple platforms. Must have experience in journalism, or in working effectively and directly with traditional and digital media reporters, producers, editors, photographers and film crews. Will have primary responsibility for working with student media. Must be a strategic thinker and understand marketing concepts. While the ability to work in a team is key, the successful candidate will be a self-starting and enthusiastic strategist and content generator able to juggle and complete multiple projects simultaneously.
This position requires familiarity with or ability to learn web content management systems, and digital media content and measurement tools. Must be able to relate to, and work well with, faculty, administrators, staff and students. The focus of their work in generating external media opportunities will be on identifying newsworthy stories and pitching them directly to reporters. Focus of their work as a content creator will involve producing copy centered on students, research, campus events, and university news and initiatives for multiple platforms. Experience with social media best practices, accessibility best practices, photography, video production, and email marketing are a plus. Preference for a familiarity with higher education or other highly-matrixed complex organizations.
Key Responsibilities :
- Generating ideas for and writing (or producing via multimedia) news, feature stories and marketing content centered on students, faculty, research, university events and initiatives, developed in partnership with senior communications personnel and campus partners. 55%
- Writing press releases and media advisories, generating media pitches, and monitoring media. 20%
- Building newsletters, working with external content partners and updating digital platforms. 15%
- Assisting with breaking news and responses to incoming queries, scheduling interviews and tracking Brandeis’ appearances in the media. 10%
Requirements :
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