What are the responsibilities and job description for the Marketing Brand Content Manager - (Healthcare) Job at Nesco Resource in Nashvill position at Nesco Resource?

Project Alignment : Market Brand

Please submit portfolios

What are must-have desired traits / experiences that the

Manager would most like to see?

1. Experience in marketing, communications or brand strategy

2. Excellent writing and interpersonal communications skills

3. Experience in client services / stakeholder

management

Required / Preferred Experience :

5-7 years in communications,

marketing, brand or healthcare operations; agency experience a plus

Additional Information you would like to add :

This is a great opportunity for someone with a communications-oriented

background who wants to expand into brand strategy and operations.

Brand Communications Manager Job Description

Reports to : Director, Market Brand Content & Style

The Brand Content Manager will work collaboratively with corporate, division and facility Marketing & Corporate Affairs teams to create and manage content that support the

and market brand business objectives and Brand initiatives.

Brand Content Manager will be expected to provide consistent, scalable and strategic frameworks and work collaboratively with various internal stakeholders such as corporate Digital, Creative Services, Internal Communications, Human Resources and Marketing and B rand Strategy teams .

This role will be responsible for supporting change management frameworks for rebrands, operational plans for deploying campaigns and internal activation s , drafting of core messages for all brand and marketing initiatives and promotional messages for our

brands and services .

Content includes , but is not limited to, socialization and communication plans, internal messages (newsletters, announcements, etc.) , change management and brand activation plans, executive messages, video scripts and more. The Brand Content Manager will oversee content development and collaboration among subject matter experts and communication / content specialists, who write, evaluate, fact-check, proofread and edit from nuanced functions across

The Brand Content Manager will also serve as an

brand ambassador sharing the broader

story and align ing communication tactics with our brand guidelines.

GENERAL SUMMARY OF DUTIES

Write, edit and project-manage content that support s market brand implementation, marketing strategy and brand strategy and operations.

Collaborate with the corporate communications and brand teams to ensure alignment with brand guidelines and enterprise storytelling

Create and / or consult on operational communication s materials for all

audiences as needed, working closely with the Director, Market Brand Content & Style

Help identify, document and summarize key marketing priorities, issues and opportunities for

stakeholders

Support core message developing for our

market brand s that show an understanding of nuanced audiences and topics, while using appropriate bridge language to the

brand

Support development of executive messages / talking points for internal and external audiences

Collaborate with other departments and partners on materials to ensure content and messages support the

brand story and are consistent with the organizations writing style, voice and tone

Provide copywriting for marketing materials

Develop content for brand trainings

Proofread materials for consistency, adherence to style / messaging guides and factual accuracy; manage review process with subject matter experts

QUALIFICATIONS

Skilled marketing or communications professional with a minimum of 5-7 years experience in communications, change management, brand strategy and development or similar role(s) healthcare and / or operational-focused communications experience is preferred

Ability to effectively interact with senior leadership and sustain strong collegial relationships

Understanding of how communications tactics contribute to a broader brand and organizational strategy

Excellent writing skills and editorial ability

Ability to adapt writing style for different audiences and media, including print, digital, event scripting, video and more

Experienced in distilling complex operational subject material into easy-to-understand, digestible content

Must be self-motivated; deadline-oriented

Nesco Resource provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

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Marketing Brand Content Manager - (Healthcare) Job at Nesco Resource in Nashvill

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