What are the responsibilities and job description for the Marketing Director of Lifestyle Brands position at Nestlé Health Science?
Key Responsibilities
- Develop and execute comprehensive marketing plans that align with business objectives
- Leverage data analytics to inform marketing decisions and optimize campaign performance
- Foster strong relationships with internal stakeholders and external partners to drive collaboration and innovation
- Lead a high-performing marketing team to deliver exceptional results and drive brand growth
You will be responsible for translating commercial priorities into consumer-facing strategies, plans, and executions that build the brands and drive the businesses. This critical role will help drive deeper brand relevancy and business growth through the intersection of marketing communications strategy, creative storytelling, channel media strategy (earned, owned, paid), experiential marketing, PR, influencer, and creator marketing.