What are the responsibilities and job description for the Marketing Specialist Job at New Pioneer Food Co-op in Iowa City position at New Pioneer Food Co-op?
We're looking for a dynamic marketing specialist who can maintain New Pioneer's creative standards through design, digital content development, outreach, and day-to-day marketing functions. What You'll Do :
Lead social media development with photography and creative content, and execute strategies across multiple platforms
Develop email campaigns, including customer journey automation and audience segmentation
Write and edit copy for social media, web content, and emails
Assist with website updates, including page layouts and content creation
Design marketing materials such as in-store signage and other promotional materials using Adobe design software
Provide support with the marketing team, store team leads, and vendors to assist in executing in-store and community events
Maintain brand consistency across all visual and written communications
Utilize marketing request system and procedures
Communicate with department managers on projects and events
Visit stores regularly to support store teams and marketing placement
Take part in marketing campaign planning, execution, and wrap-up reporting
What We're Looking for :
An Associate or Bachelor's degree in marketing, graphic design, or related field
2-4 years of social media, graphic design or marketing experience
Familiarity with Adobe Creative Suite software (Mac-based Illustrator, Photoshop, Acrobat and InDesign) as well as Microsoft Office
Experience working in web-based formats including Web Content Management Systems and MailChimp
Photography experience a plus
Ability to maintain a co-operative, friendly and outgoing attitude
Ability to handle multiple projects in a deadline-oriented environment
Able to energetically and confidently present ideas within the team environment, as well as discipline to work independently
Professional work ethic
Ability to follow directions
Organized, pays attention to detail
Excellent layout and design skills
Outstanding written and oral communication skills
Enthusiasm to learn and try new things
Value-Added Experience (preferred but not required) :
Merchandising / Retail
Knowledge of organic and natural foods as well local food systems
Non-Profit Marketing
Customer Service
Physical Requirements :
Prolonged periods sitting at a desk and working on a computer.
Must be able to lift up to 15 pounds at times.
Additional Details Please include a link to your portfolio of work with application in your cover letter.
Position requires weekly travel to stores in Linn and Johnson Counties and must have reliable transportation.
There may be extended periods of standing, walking, computer, phone, and office requirements. Extensive direct and interactive communication with customers, administrative support, and team members on the retail service floor and in office areas will be a daily occurrence.
The Marketing Specialist reports to the Marketing Director.
