What are the responsibilities and job description for the The Senior Google Analytics(GA4) SME position at New York Technology Partners?
Job Details
The Senior Google Analytics(GA4) SME
Location: US-ATL / ATLANTA, GA(HYBRID)
Long Term Contract
Responsibilities will include :
Be a passionate subject matter expert on digital measurement and analysis (inc. web analytics, app tracking, audience strategy) and possess an understanding of the digital ecosystem, Google Marketing Platform and associated technologies.
You will Lead complex technical marketing analytics engagements using the Google Analytics stack
Identify opportunities and propose solutions to help grow web and app analytics business in the market
Present to our teams and to clients on initiatives, projects or technology updates/use cases.
Provide support and mentorship for other members of the team, ensuring they are progressively able to take on more complex tasks and upskill others.
Configure and setting up Analytics & Marketing tags with Google Tag Manager
You will implement and configure Google Analytics 4
Design Reporting Dashboards with Looker Studio
Use Google Analytics 4 to discover insights or for reporting requirements
You will Create and deliver tracking plans and implementation guides
Test and validate tracking implementations
Debug and investigate Tagging and Analytics issues.
Run client measurement workshops or training sessions
Consult with the client's development teams on tracking solutions
You will implement tracking solutions, through Google Tag Manager, but also other systems like Segment, Tealium
Work with Senior Managers and Directors to improve processes and frameworks