What are the responsibilities and job description for the PR & Social Media Manager position at Newmark?
Job Description
PR & Social Media Manager – Commercial Property & Events
Job Overview
We’re looking for a dynamic PR & Social Media Manager to elevate our brand, drive engagement, and promote events through innovative marketing, public relations, and digital campaigns. This role is perfect for a creative storyteller with experience in media relations, event marketing, and social media strategy.
Responsibilities
Public Relations & Media Outreach
✔ Bachelor’s degree in Marketing, Communications, PR, or related field.
✔ 3 years of experience in PR, event marketing, or social media.
✔ Strong writing, storytelling, and communication skills.
✔ Proficiency in content creation tools, social media analytics, and scheduling platforms.
✔ Experience in commercial real estate, retail, or hospitality is a plus.
PR & Social Media Manager – Commercial Property & Events
Job Overview
We’re looking for a dynamic PR & Social Media Manager to elevate our brand, drive engagement, and promote events through innovative marketing, public relations, and digital campaigns. This role is perfect for a creative storyteller with experience in media relations, event marketing, and social media strategy.
Responsibilities
Public Relations & Media Outreach
- Develop and execute PR campaigns to enhance brand visibility and community engagement.
- Build relationships with media, influencers, and key stakeholders.
- Write and distribute press releases, media pitches, and editorial content.
- Manage crisis communication and reputation management.
- Plan and execute marketing campaigns for in-house and tenant-led events.
- Secure media coverage and partnerships to boost event exposure.
- Collaborate with designers, videographers, and influencers for promotional content.
- Track and analyze event marketing performance to optimize future strategies.
- Create and schedule engaging content across Instagram, Facebook, LinkedIn, and TikTok.
- Develop content calendars aligned with key events, promotions, and brand messaging.
- Monitor trends, track analytics, and optimize campaigns for growth.
- Engage with followers, respond to inquiries, and manage online reputation.
- Work with tenants, sponsors, and local businesses to amplify marketing efforts.
- Identify partnership opportunities to enhance brand exposure and event reach.
- Support cross-promotional campaigns with retailers and event organizers.
✔ Bachelor’s degree in Marketing, Communications, PR, or related field.
✔ 3 years of experience in PR, event marketing, or social media.
✔ Strong writing, storytelling, and communication skills.
✔ Proficiency in content creation tools, social media analytics, and scheduling platforms.
✔ Experience in commercial real estate, retail, or hospitality is a plus.