Media Planner

Job Description

Job Description

We are seeking a detail-oriented and strategic Media Planner to join our team. The ideal candidate will be responsible for developing and executing media plans that align with client goals and budgets. This role requires strong analytical skills, industry knowledge, and the ability to optimize media campaigns for maximum effectiveness.

Responsibilities

Develop and implement strategic media plans across various platforms

Conduct market research and analyze consumer behavior to optimize media strategies

Collaborate with internal teams and external partners to execute campaigns effectively

Monitor campaign performance, track key metrics, and provide data-driven recommendations

Negotiate media placements and budgets to maximize return on investment

Stay updated on industry trends and emerging media opportunities

Ensure media plans align with brand objectives and target audience preferences