What are the responsibilities and job description for the Account Executive position at Nexstar Media Group, Inc.?
WXIN (FOX59) / WTTV (CBS4), the Nexstar-owned affiliates in Indianapolis, Indiana, has an opening for an Sales Account Executive. The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and creating partnerships through a consultative selling approach that builds trust through results.
Essential Duties & Responsibilities :
- Responsible for developing new business on all platforms for WXIN-TV / WTTV-TV Indianapolis.
- Ideal candidate will possess a passion for “selling the sizzle” sports suite of products (NFL, MLB, NASCAR and more), as well as the leading local newscasts in Indy.
- Implements strategies to consistently grow revenue and exceed revenue goals.
- Establishes credible relationships with local business community, providing excellent customer service.
- Makes sales calls on existing and prospective clients, cold calling and prospecting is required.
- Maintains assigned accounts and develops new accounts.
- Prepares and delivers sales presentations to clients, which follows the consultative sales approach we streamline with our prospective clients.
- Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
- Provides clients with information regarding rates for advertising placement in all media.
- Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
- Works with clients and station personnel to develop advertisements via our creative resources.
- Performs other duties as assigned.
Requirements & Skills :
