Demo

Digital Sales Strategist

Nexstar Media Group, Inc.
East Providence, RI Full Time
POSTED ON 1/14/2025
AVAILABLE BEFORE 2/9/2025
The Digital Sales Strategist (DSS) has a dynamic role that bridges the gap between sales and strategy. The DSS will collaborate closely with the sales team to develop and execute comprehensive digital media strategies that drive revenue growth for our clients. This role requires a strong understanding of digital advertising, a keen eye for detail, and excellent communication skills.

Key Responsibilities:

  • Strategy and Planning:
    • Develop and implement strategic cross-platform media plans that align with client objectives.
    • Conduct in-depth market research and audience analysis to identify optimal media channels and tactics.
    • Monitor campaign performance and make data-driven adjustments to maximize ROI.

  • Campaign Execution:
    • Stay up to date on industry trends and emerging technologies to drive innovation.
    • Manage campaign budgets and track expenses to optimize resource allocation.
    • Work with Ad Operations to ensure seamless campaign execution and delivery.

  • Client Relationship Management:
    • Build and maintain strong relationships with clients, providing exceptional customer service.
    • Proactively communicate with clients, addressing their needs and concerns.
    • Present campaign results and insights to clients clearly and compellingly.

  • Sales Support:
    • Assist the sales team in developing effective sales presentations and proposals.
    • Generate insightful post-campaign reports to analyze performance and identify optimization opportunities.
    • Collaborate with Account Executives to cultivate strong client relationships.
Qualifications:

  • 1 years of experience in digital media or advertising
  • Bachelor's degree preferred
  • Strong understanding of digital advertising platforms and technologies (e.g., Google Ads, social media, programmatic)
  • Proficiency in media planning and buying tools (e.g., Wide Orbit, GA360, Adobe Analytics)
  • Excellent analytical skills and data-driven approach
  • Strong communication and presentation skills
  • Ability to work independently and as part of a team
  • A passion for digital media and a desire to stay ahead of industry trends

About You:

You are a highly motivated and results-oriented individual with a passion for digital media. You thrive in a fast-paced environment and enjoy collaborating with cross-functional teams. You are a strong communicator with a knack for building relationships.

If you are excited about the opportunity to work with a dynamic team and help drive the growth of our business, we encourage you to apply.

We seek a passionate and inquisitive individual with a strong desire to learn about emerging digital trends

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