What are the responsibilities and job description for the Sales Manager position at Nexstar Media Group, Inc.?
Are you a high-performing sales leader with a passion for winning? Ready to elevate your career with a powerhouse media organization? Nexstar Media Group’s WFRV-TV Local 5 (CBS)—is looking for a Sales Manager to lead our dynamic team of local multi-media marketing consultants.
This is not a desk job, the Sales Manager is expected to be out in the field daily with Account Executives training, coaching, and executing customer needs analysis, proposal solutions, and monthly business reviews.
This isn’t just a leadership role—it’s an opportunity to grow into a higher-level position. We’re looking for someone with the vision, drive, and expertise to eventually step into a larger leadership role within the company. If you’re ready to lead today and prepare for tomorrow, this is the opportunity you’ve been waiting for.
About Us
Why Northeast WI? Green Bay-Appleton metro area was named the best place to live in the United States, specifically among the 150 most populous metro areas, citing affordability, low crime, high air quality, beautiful lakes and attractions. Plus, it’s the home of the Green Bay Packers!
As Sales Manager, you’ll be at the forefront of driving revenue growth, building client relationships, and leading a top-performing sales team. This is your opportunity to:
The Local Sales Manager must be able to sit, conduct telephone conversations, use electronic mail, write letters and memos, conduct fact-to-face discussions with individuals or groups, make decisions without supervision, make decisions that impact the results of co-workers, work near others, work outdoors in all weather conditions, and work indoors in environmentally controlled conditions.
WFRV-TV and Nexstar Media Inc. are an equal opportunity employer.
This is not a desk job, the Sales Manager is expected to be out in the field daily with Account Executives training, coaching, and executing customer needs analysis, proposal solutions, and monthly business reviews.
This isn’t just a leadership role—it’s an opportunity to grow into a higher-level position. We’re looking for someone with the vision, drive, and expertise to eventually step into a larger leadership role within the company. If you’re ready to lead today and prepare for tomorrow, this is the opportunity you’ve been waiting for.
About Us
Why Northeast WI? Green Bay-Appleton metro area was named the best place to live in the United States, specifically among the 150 most populous metro areas, citing affordability, low crime, high air quality, beautiful lakes and attractions. Plus, it’s the home of the Green Bay Packers!
As Sales Manager, you’ll be at the forefront of driving revenue growth, building client relationships, and leading a top-performing sales team. This is your opportunity to:
- Inspire & Lead – Mentor and motivate a results-driven sales team to exceed revenue goals.
- Shape Strategy – Develop and execute cutting-edge sales strategies across broadcast and digital platforms. Develop and lead revenue generating projects and advertiser opportunities.
- Make an Impact – Collaborate with clients to create custom marketing solutions that drive success.
- Advance Your Career – Grow professionally in a winning culture that invests in its people.
- Provide strong leadership, leading and managing the day to day of a team of experience and new Account Executives.
- Hire, train, and develop top-tier sales talent while fostering a high-performance culture.
- Develop and execute multi-platform sales strategies to drive revenue across local, new business, and digital platforms.
- Drive new business development, manage inventory, and forecast revenue.
- Build and maintain strong client relationships, collaborating with Account Executives to deliver measurable results.
- Prepare budgets, approve expenditures, and manage accounts receivable.
- Stay ahead of industry trends, ensuring our sales team is equipped with the latest insights and solutions.
- Bachelor’s degree in Marketing, Advertising, Mass Communications, or a related field (or equivalent experience).
- 7 years of multi-platform media sales experience, with at least 3 years in a leadership role managing a team of Account Executives preferred.
- Expertise in local and digital media advertising, including linear, display, video, programmatic, OTT, SEO, SEM, social, and emerging trends. Successful candidate should demonstrate certification of leadership and mangers training. Google digital training, and/or IAB certification a plus.
- Strong communication, negotiation, and leadership skills.
- Proficiency in Microsoft 365, CRM platforms (Matrix, Wide Orbit), and analytics tools (Google Analytics, Nielsen, comScore).
- Valid driver’s license with an acceptable driving record.
- Ability to coach, mentor, and develop a high-performing team.
- Act as a key decision-maker with a leadership mindset, preparing for future opportunities to step into a larger role.
The Local Sales Manager must be able to sit, conduct telephone conversations, use electronic mail, write letters and memos, conduct fact-to-face discussions with individuals or groups, make decisions without supervision, make decisions that impact the results of co-workers, work near others, work outdoors in all weather conditions, and work indoors in environmentally controlled conditions.
WFRV-TV and Nexstar Media Inc. are an equal opportunity employer.
