What are the responsibilities and job description for the Vice President of Marketing position at NEXTHEALTH?
About Next|Health
Next Health is a leader in the health optimization and longevity industry, dedicated to revolutionizing wellness through advanced medical solutions and cutting-edge technology. We offer a comprehensive approach to health that includes hormone replacement, IV therapy, aesthetics, and more. Our mission is to empower individuals to achieve their healthiest, most vibrant selves.
Your Impact :
As the Vice President of Marketing your responsibilities will include :
- Develop and implement national marketing strategies that align with Next Health's business goals and foster brand growth.
- Ensure consistent brand messaging and positioning across all platforms and materials in collaboration with the Head of Brand.
- Lead the development and execution of integrated marketing campaigns encompassing digital, print, experiential marketing, TV, and PR to engage target audiences effectively.
- Strategically manage and enhance social media marketing strategies, maintaining innovation in this area to captivate and grow our audience.
- Manage relationships with all marketing vendors, including digital ad agencies, and oversee media purchases across multiple channels.
- Utilize consumer insights and market research to inform and refine marketing strategies, ensuring they meet the evolving needs of the market.
- Oversee all aspects of brand measurement, including brand equity tracking, NPS score, and consumer segmentation to facilitate data-driven decision-making.
- Manage the marketing budget and the national brand fund with a focus on maximizing ROI and demonstrating tangible results from marketing investments.
- Direct the company's marketing technology platforms, deploying innovative strategies to enhance ecommerce, lead generation, and customer journey experiences.
- Facilitate collaboration between marketing and other departments, such as Franchise Development, to ensure cohesive and effective market strategies that support overall business objectives.
- Provide leadership and mentorship to the marketing team, fostering a culture of excellence, innovation, and continuous improvement.
What You will Bring :
Why Join Next|Health? :
At Next|Health, we believe that the key to success is the well-being of our team members. We offer a competitive salary, comprehensive health benefits, and the opportunity to be part of a pioneering company that is set to transform the wellness landscape. If you are passionate about expanding the reach of innovative wellness solutions and thrive in fast-paced environments, we would love to hear from you.
Our Culture & Perks
We're a patient-centered healthcare facility with a culture that values excellence, compassion, and teamwork. We offer :
OUTSTANDING compensation package available!
Exciting GROWTH prospects for advancement as we expand our operations!
A supportive and inclusive work environment
Meaningful work that makes a difference for our patients
Performance Based Bonuses
Healthcare coverage
401(k) retirement savings plan
Paid Time Off
Paid Holidays
Employee discounts
Training and development
Wellness resources
Expected Compensation
The expected compensation for this position is competitive, ranging from $145,000 to $165,000 per year along with additional benefits. The complete compensation package will be discussed in detail during the interview process and upon receiving an offer of employment.
We are an Equal Opportunity / Affirmative Action employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, disability, protected veteran status, gender identity, or any other factor protected by applicable federal, state, or local laws.
Salary : $145,000 - $165,000
