What are the responsibilities and job description for the Marketing Director position at Nile Commerce?
About Nile
At Nile (ChooseNile.com), we empower brands to succeed in retail and ecommerce by providing end-to-end solutions in logistics, data, media, and operations. Our team thrives on efficiency, innovation, and problem-solving.
Role Overview
We are seeking a dynamic and strategic Director of Omni-Marketing to drive growth. This role is pivotal in scaling digital sales, managing high-impact advertising campaigns, and leading a creative team to deliver compelling brand experiences.
Key Responsibilities:
• Responsible for developing and implementing all growth strategies across Walmart ecommerce channels.
• Sets yearly, quarterly and monthly plans for revenue, spend, and product assortment launch strategies.
• Manages P&L for all online channels to achieve revenue target, margin targets and delivery timelines.
• Manage and optimize performance of ad and marketing efforts to drive traffic, conversion and increase digital mix.
• Researches and understands market trends with the ability to read and react quickly.
• Strong understanding of consumer behavior and ability to collaborate on consumer insight work.
• Manages product assortment, forecasting, and inventory planning alongside production planning and logistics teams.
• Manages external paid media agencies to drive results.
• Knowledge of retailer marketplaces including Walmart and the ability to interact directly with the accounts and sales partners to build strategies that impact growth.
• Plan and develop new processes for retail customer efforts including marketing, customer acquisition & retention, newsletters.
• Partner closely with marketing partners to ensure consistency across .com channels as well as social media and other marketing channels.
What We’re Looking For?
• 5 years of ecommerce experience.
• 3 years of management experience.
• Deep understanding of paid marketing, SEO, product pages and promos for Walmart and Walmart.com
• Experience building digital merchandising assortments and strategies.
• Proven track record of launching new products and scaling existing businesses with Walmart and other ecommerce retail sites.
• Strong ability to analyze data and develop recommendations based on analysis.
• Experience leading and activating digital marketing analysis.
• Experience leading and activating digital marketing initiatives for retail partners.
Why Join Nile?
Make an Impact: Be at the forefront of shaping digital marketing strategy at a fast-growing, forward-thinking company. Your work will directly influence our success and growth.
Thrive in Collaboration: Join a team that values innovation, efficiency, and a supportive, energizing work culture where your ideas truly matter.
Ready to Grow with Us? If you’re eager to contribute your expertise to a driven and passionate team, we’d love to connect with you.
Nile Commerce is an Equal Opportunity Employer. Nile Commerce is committed to providing equal employment opportunities to all applicants and employees without regard to gender, age, race, religion, color, national origin, physical or mental disability, military/veteran status, sexual orientation, gender identity and expression, genetic information, marital status, parental status, or any other status protected by law.
