Marketing Coordinator

Mission Statement: Unlocking potential while protecting your most critical assets.

Core Values: Care Trust Help (C.T.H.

Summary of Position

This role is ideal for a marketing professional with a well-rounded background in marketing, social media, and sales support. The ideal candidate is a self-starter with a passion for learning and growth, a strategic thinker who thrives in both independent and team environments, and a strong communicator capable of juggling multiple projects.

The Assistant Marketing Coordinator is responsible for executing internal communications, managing social media strategies, supporting marketing requests for campaigns, and providing sales and CRM support. This role will play a vital role in strengthening Niles’ brand presence, engaging both internal and external audiences, and supporting company growth initiatives.

Essential Duties and Responsibilities (Marketing & Communication Initiatives)

Internal Communications:

• Develop and distribute internal communications, ensuring employees are informed about company initiatives, events, and achievements.
• Support leadership with messaging and content creation for internal newsletters, announcements, and presentations.
• Assist in maintaining brand consistency in all internal materials.

Social Media Management & Content Creation

• Plan, create, and execute social media strategies to enhance brand awareness and engagement.
• Manage content calendars, scheduling posts across various platforms (LinkedIn, Facebook, Instagram, etc.).
• Monitor and analyze social media performance, making data-driven recommendations for optimization.
• Engage with online audiences, responding to comments and messages on time.

Marketing Campaigns & Event Support

• Execute marketing requests related to company initiatives, events, and campaigns.
• Assist in developing promotional materials such as flyers, presentations, and digital content.
• Support event planning and logistics, ensuring successful execution of trade shows, conferences, and company-sponsored events.

Sales & CRM Support

• Assist in maintaining and updating CRM data, ensuring accuracy and completeness.
• Provide sales teams with sales meeting support

Required Qualifications (Marketing/Culture)

• Bachelor’s degree in marketing, Business, or related field
• 3-5 years in Marketing or Communications
• Strong leadership skills and ability to motivate others through influence
• Outstanding communication skills both written and oral
• Excellent writing, presentation, and creative skills along with the ability to interact with potential customers, vendors, and team members
• Ability to work closely and develop relationships with industry partners
• Ability to embrace the company culture and take the culture to the marketplace
• Strong business acumen with the ability to understand business strategy
• Experience creating and executing targeted campaigns
• Demonstrated ability and history of networking and presenting at events
• Able to communicate with C-Level Executives professionally and confidently
• Self-motivated and self-directed
• Able to multitask, prioritize, and manage time efficiently
• Excellent analytical and time-management skills
• Able to work accurately under stress and pressure to meet competing deadlines
• History of setting and achieving ambitious targets in a complex and changing environment
• Self-starter who is always seeking new projects and ways to improve existing ones
• Willingness to travel up to 25% of the time

Technical Skills

• Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel)
• Must have experience with graphic design programs (Adobe Suite & Canva)
• Must be familiar with email marketing and CRM tools (MailChimp & Sugar CRM)
• Must have experience with social media & management tools (Hootsuite is a plus)

Niles Shared Services is an Equal Opportunity Employer and does not discriminate against applicants due to race, color, religion, national origin, sex, age, disability, veteran status, sexual orientation, gender identity, creed, marital status or parental status, height, weight, citizenship status, arrest record, disability, genetic information, military or veterans’ status or any other legally protected status by federal, state, or local law.

Job Type: Full-time

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Professional development assistance
• Referral program
• Retirement plan
• Vision insurance

Schedule:

• Day shift
• Monday to Friday

Experience:

• Social media management: 3 years (Required)
• Sales support: 3 years (Required)
• Graphic design: 3 years (Required)
• Hootsuite: 3 years (Preferred)
• Canva: 3 years (Preferred)

Ability to Commute:

• Fenton, MI 48430 (Required)

Work Location: In person