Director of Growth Product, Lifecycle

Role Overview

Noom is a digital healthcare company that connects people to content, coaching, community, and clinicians to build healthy habits and promote better living. We’re a mission-driven, high-growth organization that’s powered by science, technology, and world-class talent.

The Growth Product team is at the vanguard of our mission, tackling one of the hardest challenges in healthcare today: getting people to commit to living a healthier lifestyle. Many of our users have had previous experiences trying to live healthier lives where they’ve either failed, or succeeded temporarily only to slide back into old habits. On the Growth Product team you’ll help people believe in themselves again and invest in the right level of products, tools, and support that will make them successful long-term.

The Director of Product Growth we are seeking will have a strong desire to further our mission through innovation. We’re constantly expanding the ways we can help people live healthier lives, and this role will drive the strategy and vision for determining the best moments and methods to get existing Noom users (both free and paid) to adopt more of our products and stick around to see the benefits. Along with our Design, Engineering, and CRM teams, you’ll ideate, evaluate, drive, and execute on opportunities to improve our retention, churn prevention, cross-sell, and upsell experiences. The ideal candidate will be a strategic player-coach that is excited to drive and scale a critical area of our business.

What You’ll Be Doing

• You will drive and own our strategy and vision for helping people navigate our ecosystem of products and services once they’ve joined Noom, with the objective of driving LTV via broadening and deepening their relationship with Noom’s services.
• You will develop and test hypotheses on upsell, cross-sell, churn prevention, and monetization. You’ll have access to multiple data sources including consumer behavior analytics, user research, and experiment performance to maximize conversion rate, retention rate, and customer lifetime value.
• Your work will have an immediate and tangible impact on the business and the lives of the people we serve. You will collaborate with and learn from amazing talent in marketing, engineering, design, data, and senior leadership.
• Alongside all the fun perks of working at a cutting-edge startup with international reach, you’ll have the opportunity to flex your creativity, take advantage of continuous learning opportunities, and collaborate with executive leadership to influence overall company strategy.

What We’re Looking For

• 8 years of growth or product management in a consumer tech space (cross-sell / upsell experience in a Freemium, SaaS, or eCommerce environment is a plus)
• 3 years managing teams of Product Managers (ideally within Growth)
• Ability to navigate high degree of ambiguity and drive complex projects forward, executing in a highly autonomous way
• Strong first principles thinking and problem-solving skills
• Strong customer empathy and well-versed in user psychology
• Scrappy (execution and outcome-focused) and curious
• Data savvy - well versed with a variety of tools and concepts (user research, market research, data analysis, A/B testing, price testing, etc.). You should understand experimentation concepts like statistical significance and how to calculate an appropriate sample size
• Experience building, shipping, and scaling net-new products
• Strong communication and collaboration skills to manage stakeholders across departments to drive impact

What Makes This Job Amazing

• You’ll be helping millions of people lead healthier lives every day
• You’ll experience huge learning & professional growth opportunities. Noom believes in supporting you; we’ll cover the cost of books, courses, conferences… you name it!
• You’ll become part of our transparent, high-performing, and close-knit team
• We guarantee you will learn a tremendous amount in a short time. For those who value and excel in transparent, high-intensity, and high-impact environments, there is significant opportunity for advancement.

Base Salary

• The US base salary range for this full-time position is $202,000 - $273,000.
• Our salary ranges are determined by role, level, and location. The range displayed on each job posting is based on Noom’s estimate as of the date of publication and reflects the minimum and maximum target for the position across all US locations. The actual placement of the candidate within the range is based on factors including but not limited to relevant experience, assessment of functional skills and behavioral competencies, scope, and location. This range is not inclusive of any discretionary bonus or equity package.

Other Elements of the Rewards Package

• Noom currently offers a comprehensive and generous total rewards package. This package generally includes discretionary performance-based bonus, stock awards, healthcare & retirement benefits, paid holidays, paid time off, disability benefits and various wellness programs, etc.

Location

• This position is a hybrid role, with 2-3 days a week on-site required in one of our offices:
• New York, NY, USA
• Princeton, NJ, USA
• Exceptionally strong remote candidates willing to travel to a Noom office up to once per month will be considered on a case-by-case basis

More About Noom

At Noom, we believe that the individual is the greatest force for good, not just in their health but in unlocking their fullest potential. We apply the same principles inside Noom. Across our dynamic organization, we empower our teams to execute on big ideas and we start and end each day with responsibility to make the world a healthier place. Fortune, Inc., Glassdoor, and Crain’s have all named Noom a Best Place to Work including being named on Fortune’s lists for Best Workplaces in New York, Best Workplaces in Technology, Best Workplaces for Women, and Best Workplaces for Millennials.

Noom is proud to be an Equal Opportunity Employer, and all applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, caste, national origin, physical or mental disability, protected veteran status, age, or any other characteristic protected by applicable law. Noom is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities. To request reasonable accommodation, please email accommodations-help@noom.com.

To help protect against potential hiring scams, please be aware that all email communications from the Noom Talent team and/or hiring managers will come only from an @noom.com email address. Our assessment process includes multiple phone and/or video interview rounds, and we will never ask you for personal payment, require you to purchase equipment, or extend a job offer without the completion of this interview process. If you are unsure about the validity of a Noom job posting on another website, we strongly encourage you to instead apply directly through our website.