Digital Marketing Strategist- Full Time, remote or onsite

Tupelo
ADMINISTRATION
Full Time - Day

Posting Description

At North Mississippi Health Services, our mission is to “continuously improve the health of the people of our region.” Our vision is to “provide the best patient and family-centered care and health services in America.” We believe that fulfilling our mission and vision calls us to embrace the best people that form incredible connections to our patients and families.   We take pride in celebrating everything that makes you uniquely you – your talents, your perspectives, and your passions. At North Mississippi Health Services, we believe in connecting your passion with a purpose. When you are part of our team, you know what connected feels like.   #WhatConnectsYou #NMHSConnections

Job Description

Responsible for setting up, implementing, and managing the overall system’s digital marketing strategy. * Develop, plan and implement the overall digital marketing strategy * Coordination of the digital marketing calendar * Train the Marketing and Communications team as needed * Stay up to date with latest digital technology trends and best practices * Manage all digital marketing channels and track performance * Work with graphic designer and marketing vendors or agencies to create visual concepts for marketing campaigns * Measure ROI and KPIs * In coordination with the Chief Marketing Officer, prepare and manage the digital marketing budget * Oversee all the organization’s social media accounts and content creation * Manage and improve online content, considering SEO and Google Analytics * Develop an inbound marketing plan * Monitor competition and provide suggestions for improvement Job Knowledge:  * Bachelor’s degree in Marketing or related field required; willing to consider High School diploma with three years of direct marketing experience in addition to the minimum experience requirement. * Minimum of five years of experience in digital marketing required * Three years of experience in developing and implementing digital marketing strategies preferred * Knowledge of all different digital marketing channels * Knowledge and experience with online marketing tools and best practices * Knowledge and experience with web publishing * Three years of hands-on experience with Search Engine Optimization (SEO), Search Engine Marketing (SEM), Google Analytics; experience with Customer Relationship management (CRM) software preferred

Requirements:

Licenses

You must have the following licenses to apply:

Education

You must have the following education to apply:
Bachelors