What are the responsibilities and job description for the Manager of Digital Marketing position at Northeast Grocery?
Salary : $82,633.00- $129,247.00
SUMMARY
This position plays a key role in implementing our marketing strategy as it relates to acquiring new and retaining or growing existing customers through both non-paid and paid marketing channels. Leads the day-to-day management of customer facing digital content on the website(s), related pages, digital ads and other digital outreach all to increase measurable conversions and engagement, drive sales and increase loyalty.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Oversight (planning, budgeting, execution) on all Digital Outreach (email, push, sms, etc) and social media ( FB / TW / IG / SC / YT / PIN)
- Coordination of all DotCom, SEO, Search elements
- Management of Paid Digital Media (digital ads), email marketing campaigns (weekly recurring, custom, and consumer journey)
- All Tracking (airtable) and Measurement with the intention to drive sales, and maximize engagement in all communications
- Retail Media Network program management, facilitation & development
- Ad Hoc digital marketing requests and campaigns to support the growth of branding and merchandising efforts with our supported opcos
MINIMUM QUALIFICATIONS
EDUCATION AND EXPERIENCE
PHYSICAL REQUIREMENTS
Driving Occasional 1-3 Hours
Grasping / Finger Movement & Dexterity- Left / Right Hands Constant 5-8 Hours
Sitting Constant 5-8 Hours
Our Company does not discriminate against individuals on the basis of race, color, national origin, religion, sex, affection or sexual orientation, disability, age, marital status, liability for military service, status as a veteran, gender identity or expression, genetic information, pregnancy, and any other characteristic protected by applicable federal, state, or local laws.
Should your hours and availability better fit the needs of another store or desired shift, we may consider your application for another location or shift.
Salary : $82,633 - $129,247
