Senior Director Water - North America

Job Description

The primary responsibility of the Senior Director Water is to build and lead a high-performing sales and account management teams, focused on driving world-class customer service and commercial excellence to achieve regional revenue and new business targets. This individual will own the regional P&L and drive the region's financial performance, ensuring consistent growth and alignment with the company’s strategic goals.

The role will involve establishing and strengthening key client relationships, improving client satisfaction, and driving long-term client retention. Additionally, the Regional Senior Director will focus on building a proactive selling model, transforming the team into a commercially driven organization through capability development, new client acquisition, and innovative program activation.

Responsibilities

• Revenue & New Business Targets:
• Own and achieve the regional revenue targets, ensuring financial goals are met in line with the Annual Operating Plan (AOP).
• Lead the generation of new business opportunities by driving pipeline growth, identifying high-potential leads, and converting them into long-term clients.
• Client Relationship Management:
• Establish and maintain strong relationships with key regional clients, acting as the primary point of contact and building trust to support long-term partnerships.
• Leverage NPS (Net Promoter Score) survey to identify areas of improvement and lead initiatives to improve the overall client experience, ensuring that customer satisfaction remains a key priority.
• Sales Strategy & Commercial Excellence:
• Build a commercial mindset within the region, shifting the sales organization toward a proactive selling model that anticipates client needs and market trends.
• Design and implement commercial activation strategies for new programs, services, and innovations to meet changing customer demands.
• Commercial Capability Development:
• Lead the development of commercial capabilities within the region, launching initiatives such as a commercial academy to upskill the sales team and improve their effectiveness.
• Focus on new client acquisition and building the team’s ability to approach emerging markets and industry opportunities.
• Program Activation & Innovation:
• Collaborate with product development and marketing teams to activate and commercialize new programs, services, and innovations across the region.
• Ensure alignment between new program offerings and client needs to drive market relevance and revenue growth.
  

Key Performance Indicators (KPIs)

• New Business Generation:
• Achieve pipeline growth targets by increasing lead generation and converting opportunities into new clients.
• Revenue AOP Attainment:
• Meet or exceed regional revenue targets as defined by the Annual Operating Plan (AOP).
• Client Satisfaction:
• Improve client satisfaction as measured by NPS (Net Promoter Score) by delivering exceptional client experiences and increasing overall customer satisfaction.
• Client Retention:
• Strengthen client relationships to ensure high retention rates and long-term partnerships.
• Innovation Revenue Targets:
• Drive revenue growth through the successful commercialization of new programs and services, ensuring they contribute to overall business performance.
  

Qualifications

• Bachelor’s degree in business, marketing, or a related field; MBA preferred
• 10 years of experience in sales, business development, or commercial leadership roles, preferably within the testing, inspection, and certification (TIC) industry
• Proven track record of achieving and exceeding revenue targets and growing new business in a regional or global capacity
• Strong experience in building client relationships and driving customer satisfaction in a B2B environment.
• Sales & Commercial Expertise: Demonstrated experience in leading sales teams, driving a commercial mindset, and implementing proactive selling strategies.
• Industry Knowledge: Familiarity with technical, regulatory, or TIC services and their associated markets, with the ability to position services effectively within the region.
• Leadership & People Management: Ability to lead, inspire, and develop high-performing sales teams, fostering a culture of accountability and growth.
• Strategic Sales Expertise: Strong business acumen with the ability to develop and execute effective sales strategies that align with business objectives.
• Customer-Centric Mindset: Focus on enhancing client experiences and building long-term customer loyalty through innovative solutions and superior service delivery.
• Communication & Influence: Excellent communication skills with the ability to influence key stakeholders, both internally and externally.
• Results-Oriented: Proven ability to deliver on revenue and business growth targets while maintaining a focus on client satisfaction.
• Preferred hybrid to Ann Arbor (3 days/week in office)
  
  

NSF is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to, among other things, race, color, religion, sex, sexual orientation, gender identity, national origin, age, status as a protected veteran, or disability.

Notice to Agency and Search Firm Representatives: Please note that NSF is not accepting unsolicited resumes from agencies/search firms for this role. Resumes submitted to an NSF Employee by a third-party agency without a valid written & signed search agreement, will become sole property of NSF. No fee will be paid if a candidate is hired as a result of an unsolicited agency or search firm referral. Thank you.

About Us

At NSF, our mission is to improve human and planet health by enabling safe food, clean water, and life-enhancing health technologies and products for millions of people around the world. We’re a global leader in standards development, testing, auditing, certification, and knowledge-based solutions for the food, nutrition, water, and life sciences industries. We’re passionate about our work because together, we have a broad impact on our world.

Our growing team of more than 3,000 team members provide services across all continents through our global offices and state-of-the-art laboratories, at our client sites, and from home offices. We’re growing fast and expanding into new areas, and that’s where you come in.

Come join a team that makes a difference in the world. More information about NSF can be found at nsf.org.

One of our core values is We Are One NSF. This means that while we’re one team, we embrace the cultural, ethnic, language and demographic diversity that reflects the societies in which we live and work. NSF is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to, among other things, race, color, religion, sex, sexual orientation, gender identity, national origin, age, status as a protected veteran, or disability.

Notice to Agency and Search Firm Representatives: Please note that NSF is not accepting unsolicited resumes from agencies/search firms for this role. Resumes submitted to an NSF Employee by a third-party agency without a valid written & signed search agreement between NSF and said third-party agency, will become sole property of NSF. No fee will be paid if a candidate is hired as a result of an unsolicited agency or search firm referral. Thank you.

About The Team

NSF provides an extensive range of services for the water industry to help ensure the quality and safety of products in the marketplace. Separate from helping to facilitate consensus-based standards, NSF’s water programs test and certify products for drinking water, pools/spas, plumbing, plastics and wastewater. Our global offices provide comprehensive services, quality support and superior knowledge to help you grow your business while saving time and money. Choose NSF to certify your product.