GDC Global Campaigns Content Marketing Manager

The Global Campaigns Content Manager is a strategic and creative role dedicated to focus on the development and execution of content plans and associated assets for global marketing campaigns. This role involves both content creation expertise and creative agency management experience to support the planning, development, distribution, and optimization of campaign-specific content across various platforms to engage target audiences and drive business objectives. What you'll be doing ESSENTIAL DUTIES & RESPONSIBILITIES Campaign Content Strategy: Develop and implement content strategies tailored to specific marketing campaigns. Work with global campaigns leader and other stakeholders to understand campaign objectives and create content plans that support these goals. Content Creation & Management: Oversee the creation of high-quality, campaign-specific content, including but not limited to infographics, ebooks, email campaigns, white papers, landing pages and videos. Ensure all content is on-brand and aligns with campaign messaging. Content Calendar Design: Create and manage a cross-platform content calendar aligned with the overall content and global campaigns strategy. Schedule and track content production and publication to ensure on-time delivery and ongoing optimization. Content Optimization: Utilize SEO best practices and data-driven insights to optimize campaign content for search engines and improve engagement and conversion rates. Analyze performance metrics to refine and enhance content strategies. Collaboration & Alignment: Work closely with marketing, sales, and product teams to ensure campaign content supports broader business goals, is technically accurate, and integrates seamlessly with other marketing and departmental efforts. KNOWLEDGE, SKILLS & ABILITIES Familiarity with marketing automation and CRM systems. Video creation and editing (film or animated) Must excel in and have experience developing compelling content that aligns with campaign goals and managing creative agencies. Excellent writing, editing, and proofreading skills with attention to detail. Excellent communication and interpersonal skills. Strong understanding of SEO and content optimization techniques. Proficiency in content creation tools (e.g., Adobe Creative Suite, Canva). Experience with marketing automation tools (Eloqua) Ability to manage multiple projects and meet deadlines. Cross-collaboration within marketing departments and wider teams EDUCATION & EXPERIENCE Bachelor’s degree in marketing, Communications, Journalism, or a related field. A master’s degree is a plus. Minimum of 7 years of experience in content management and creation with a focus on campaign-specific content and a proven track record implementing successful content strategies. Experience in creating content within the Tech, IT Services or Data Center industries. Experience managing content agencies PHYSICAL REQUIREMENTS Operate computer, peripherals, and other office equipment. May need to perform work during Global business hours and time zones. WORK CONDITIONS & OTHER REQUIREMENTS Travel required 10% of time or based on business requirements.

Salary : $107,000 - $155,000