What are the responsibilities and job description for the E-Commerce Manager/Web Developer Job at NW Foot and Ankle LLC in Beaverton position at NW Foot and Ankle LLC?
Job Description
Job Description
Company Description
Northwest Foot & Ankle is a leading company in natural foot health products and podiatric care. Our internal brand, Correct Toes, is the original toe spacer designed as a non-invasive treatment to help strengthen, align, and restore foot health. Our mission is to help individuals seek relief from long-term foot and ankle problems caused by the unnatural shape of common footwear. We provide solutions through podiatric care, our natural foot health store, and education.
Overview
The E-Commerce Manager / Web Developer position is focused on maintaining our three online platforms; WordPress, WooCommerce, and Shopify Wholesale. You will be responsible for managing and updating these platforms, as well as managing
our SEO strategy and execution. This role is crucial in the growth of Northwest Foot and Ankle | Correct Toes. Prior experience with WooCommerce, WordPress, and / or Shopify is a must.
This job description is intended to describe the general nature and level of work but is not inclusive of all duties and responsibilities.
Website Management
Oversee the day-to-day management of Northwest Foot & Ankle | Correct Toes websites, ensuring it delivers seamless user experiences and aligns with brand standards.
Add new products to the Correct Toes E-commerce site and update inventory levels.
Monitor notifications from vendors for any sales and update website pricing accordingly.
Schedule both internal and external sales dates on products.
Generate ideas for improving site / app elements.
Utilize feedback from team members on functionality issues and develop solutions.
SEO Strategy & Execution
Own and execute Correct Toes SEO strategy to drive organic growth, including leveraging keyword research, content optimization, and competitive analysis.
Improve technical SEO, including site structure, crawlability, mobile usability, and site speed.
Monitor and report on SEO performance using tools like Google Analytics and Google Search Console.
Maintain a positive PPC and provide report data.
CRO Optimization
Identify, create, and implement strategies to improve website conversion rates through data-driven insights.
Content Optimization
Collaborate with Social Media Coordinator to ensure web content is SEO-friendly and conversion-focused.
Maintain a content calendar to support ongoing campaigns and seasonal promotions; align and coordinate efforts with Social Media Coordinator to ensure goals and timelines are jointly executed.
Data-Driven Insights
Regularly analyze website KPIs, including traffic, bounce rate, conversions, and user engagement.
Provide actionable insights to leadership to assist decision-making and strategy.
The Structure
This role will report directly to the Operations Manager. You will also work closely with the entire team, as everyone uses the website and provides input.
The Winning Recipe
We’re looking for high-energy, adaptable, and determined individuals who succeed in a self-sufficient work environment. We are a small company and each employee is expected to manage our own areas of the business with flexibility.
Experience
3-5 years in website management, with a strong focus on SEO and CRO.
Proven track record of driving organic growth and improving online conversion rates.
Technical Skills
Proficiency in Google Analytics, Google Search Console, and other SEO tools.
Experience with A / B testing platforms like Optimizely, VWO, or similar tools.
Familiarity with CMS platforms (e.g., WordPress, Shopify, WooCommerce) and basic knowledge of HTML / CSS.
Any graphic design skills or experience are a welcomed addition.
Essential Traits
Strong analytical mindset with the ability to translate data into strategy.
Exceptional project management and communication skills.
Proficient in working with a variety of personality types.
Comfortable presenting data insights to company partners and external parties.
Self-starter with the ability to manage their own workflow.
The Features
Position Type / Expected Hours of Work :
Hybrid or In-Office / Full Time (40 hrs)
This is a full-time, salaried exempt position. This position is not eligible for overtime. Salary starting at $70,000 / yr. Work hours are typically 40 hours a week, Monday thru Friday, 8 : 00 a.m. - 4 : 00 p.m. This position is eligible for a hybrid work schedule, with two work from home days per week; hybrid option only available after initial training is complete. Working at Northwest Foot & Ankle | Correct Toes comes with a comprehensive set of benefits, which include :
Medical, dental, and vision insurance
- with majority of premiums paid by company
Sizeable PTO allowance
401k Plan
Opportunity to earn generous yearly bonus
Casual dress code
Company provided snacks, tea, and coffee
Employee discounts on Correcttoes.com products
Please submit a cover letter and resume; submissions without these will not be considered.
No calls please.)
Salary : $70,000
