What are the responsibilities and job description for the Marketing Coordinator position at OC Federal Credit Union?
Job Summary: The Marketing & Communications Manager leads the strategy and execution of Marketing Operations within OC Federal Credit Union. In addition, the Marketing Manager will manage all related vendor relationships as well as handle external communications for the organization leading events such as the annual meeting.
Essential Functions and Responsibilities:
- Develops and implements an annual marketing plan and detailed budget to accomplish marketing objectives. Manages the marketing expenditures within the budget.
- Drive lead generation through digital advertising in support of Retail, Commercial and Mortgage Lending.
· Manages all marketing vendors, including but not limited to graphic design, content management, Member onboarding, etc.
· Provide meaningful and engaging content for the Credit Union’s website and other on-line presence including social media.
· Maintain a Net Promoter member survey to solicit regular feedback from Membership.
· Maintains and delivers reports for marketing campaigns and other marketing and educational initiatives to support the growth and expansion of Ohio Catholic.
· Drive Member retention and growth through weekly emails utilizing Constant Contact.
· Coordinates Ohio Catholic’s Annual Meeting.
- All other duties as assigned.
- This job description is subject to change at any time.
Job Requirements:
- Bachelor’s degree in Marketing.
- Minimum of 5 years marketing experience, preferably with a financial institution setting.
- Proven project management skills with a strategic focus.
- Experience developing and managing budgets and expenses to deliver ROI.
- Strong leadership qualities, strategic thinking, and problem solving techniques.
- Strong interpersonal skills, maturity and experience managing multiple priorities and meeting deadlines.
- Proficiency using Microsoft Office products, SEO techniques. Content Marketing and Web Page Development.
- Strong communication skills – verbal and written.
- Strong organizational skills; demonstrated problem solving abilities.
Physical Requirements/Work Environment: May lift up to 25 lbs.;Office work- must be able to use a PC and phone; hearing and sight are required to perform this job; may need to stand for long periods of time in front of a computer. Must have a valid driver’s license to travel between branch locations and develop business in the community.
Job Type: Full-time
Benefits:
- 401(k)
- 401(k) matching
- Employee assistance program
- Life insurance
- Professional development assistance
- Retirement plan
- Tuition reimbursement
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Work Location: In person