What are the responsibilities and job description for the Communications Associate position at Off of State Treas & Rec Genrl?
About the Office of the Massachusetts State Treasurer and Receiver General (“Treasury”)
Our mission is to manage and safeguard the State's public deposits and investments through sound business practices for the exclusive benefits of our citizens, and perform these duties with integrity, excellence, and leadership. Additionally, we strive to provide economic opportunity, stability, and security for every Massachusetts resident.
We are committed to excellence in recruiting, hiring, and retaining diverse and qualified individuals. We value the culture of diversity and professionalism in the workplace, and strongly believe that our workforce should reflect our community.
https://www.surveymonkey.com/r/FM68GFV
PURPOSE OF THE JOB
The Communications Associate will work alongside the Director of Digital Engagement to create cohesive internal and external communications for the Office of Economic Empowerment.
- Support the department’s communications and marketing strategy with content development, editing, social media, website updates, press, and videos.
- Facilitate communications for the Economic Empowerment Trust Fund members and other stakeholders
- Maintain and regularly present on data and analytics on OEE’s marketing channels.
- Establish and monitor Key Performance Indicators (KPIs). Measure and develop data and analytics reports to help the office monitor the effectiveness of email, social media, and the web.
- Draft and maintain event briefings.
- Collaborate with other Treasury departments and key partners to promote brand consistency.
- Coordinate vendor relations as it relates to marketing and communications efforts.
OTHER DUTIES AND RESPONSIBILITIES
- At request of Director of Digital Engagement, represent OEE at Treasury Communications meetings.
- Create promotional materials.
- Support translation and printing services for the office.
- Expected to remain up to date on current digital communications practices.
- Other duties as assigned.
KNOWLEDGE AND SKILLS
- 1 year of relevant experience.
- Computer skills: Microsoft Suite, Adobe Creative Suite, and Canva.
- Experience with WordPress, Drupal, and other CMS preferred.
- Excellent oral and written communication skills.
- Driver’s license and ability to travel throughout the Commonwealth required.
