What are the responsibilities and job description for the Product Marketing Technical Specialist position at Omnicell?
Job Description
The role of the Product Marketing Technical Specialist is essential to customer understanding of our IV solutions through product demonstrations. The ability to learn new, complex technologies and to think creatively on the job is a key success factor. Unique to the marketing function, this individual will manage and perform all technical aspects of the hardware and software infrastructure for IV Solutions for Omnicell's product demonstrations. Provide technical product consulting as necessary. This includes the planning, development, implementation, upgrade, training, and support of mobile truck product demonstration systems, trade show demonstration equipment, virtual demonstrations, and the Executive Briefing Center(s).
KEY RESPONSIBILTIES
- Manage and support equipment in the Executive Briefing Center(s). Implement / Update Briefing Center equipment, as required.
- Develop methods and techniques to reengineer product offerings for mobile, web and EBC demonstrations and tradeshows to support custom needs of marketing and sales.
- Keep equipment in an operationally ready state for tours of the EBC for employees, customers, and business partners. Provide assistance and guidance to the demo staff during the demos.
- Conduct routine maintenance and updates of demo and training equipment. Train distributors, technical and Sales and Marketing demo staff on usage of the equipment.
- Upgrade, Test, and Implement products at tradeshows, including on-site support. Work with Marketing on plans for required products and booth design.
- Manage the ongoing update of software and hardware releases for all of the above systems. Develop and execute ongoing project plans. Create product demonstration and training systems for new products in a timely manner, as they are brought to market. These tasks must be accomplished by working closely with Software Development, Engineering, Production, Marketing, Operations, Training, Documentation, Sales, Product Support, and various other departments within the organization.
- Conduct demo equipment staging and testing.
- Integrate process improvements to create consistent, high quality, demo and training systems.
- Create and maintain demonstration and training data scripts using SQL, JSON files and other programming languages as needed. Coordinate with Clinical personnel (Nursing and Pharmacy) to provide clinically appropriate data.
- Work with the Shipping and Logistics Team to manage the packing and shipment of products to field demos, tradeshows, other Omnicell facilities, and major customer demos. Coordinate with logistics, drayage and freight companies as necessary.
- Provide support for customer-facing demo and training activities, including being available on an off-hours basis, in order to cover activities in other time zones.
MINIMUM JOB REQUIREMENTS :
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