What are the responsibilities and job description for the Regional Marketing Manager position at omnionpower?
We empower smarter business operations by connecting equipment, software, and services to protect, control and optimize assets within electrical infrastructures. The business provides customers, across various industries, with end-to-end product and service solutions ensuring the reliability and protection of their electrical infrastructure. We provide the latest industry insights and technology to develop solutions needed to meet customers evolving challenges, including innovative critical power solutions designed for high reliability and performance. Our culture is one of quality and operational excellence fueled and supported by talented people, tools and processes, and expertise.
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OmniOn Power is looking for a Regional Marketing Manager as part of our expansion plans for EMEA (Europe, Middle East, and Africa) region. The Regional Marketing Manager is responsible for implementing marketing strategies to meet business objectives in line with the regional initiative, product and channel strategies. This individual will implement marketing activities and supports the sales organization in driving sales of OmniOn Power products and services for EMEA and supports other regions with any marketing trends and opportunities as needed. This position reports to the EMEA Commercial Leader and will be located in Switzerland (Baden).
Job responsibilities (these are but are not limited to the following):
- Implements the local go-to–market product marketing strategy, including definition and communication of product value propositions and product positioning in support of the applicable regions and global segment strategies.
- Works with Product Management, Segment Leaders, Business Development and Sales to define value propositions, channel product positioning and go-to-market strategies tied to the trends and opportunities in each vertical segment.
- Coordinates market analyses with Segment Leaders, Business Development and Sales team members. Evaluates and shares customer research (example, customer spend in growth initiative sector), market conditions and competitor data as available.
- Ensures all commercialization deliverables (ex. product presentations, datasheet, ordering guide, competitive analysis, samples etc.) are completed for new products on-time and communicated to Marketing Communications, Sales and Customers when appropriate.
- Leads trade show strategy and implementation within region working with Sales, Marketing Communication, Product and Segment management.
- Leads local web presence strategy including SEO and leveraging LinkedIn with regular postings and increasing the number of members following OmniOn Power.
- Works with Sales and Marketing Communications to drive brand awareness in region.
- Monitors and utilizes SFDC, Lead Central and other sales tools for analyses of pipelines and leads generation to utilize in go-to-market strategy.
- Generates SFDC campaigns through these actions and reports out monthly progress to the Region Leader.
Minimum Qualifications:
- Bachelor’s degree from accredited university.
- A minimum of 5 years technical marketing experience.
- The successful candidate should be able to communicate effectively in English.
- Position requires the ability to travel within the region an average of 70% of the time during a typical workweek.
Preferred Qualifications:
- Proficiency with computer tools. Advanced computer skills, primarily with MS Office software programs, i.e., Excel, PowerPoint, Word, Access and able to navigate internet and intranet tools.
- Fluency in German, French, Italian or Spanish preferred.
- Excellent oral and written communication skills.
- High degree of self- motivation; able work autonomously.
- Demonstrated ability to analyze and resolve problems.
- Ability to document, plan, market, and execute programs.
- Technical experience and analytical thinking.
We are an Equal Employment Opportunity (EEO) and Affirmative Action Employer encouraging diversity in the workplace.
All qualified applicants will receive consideration for employment without regard to their race, creed, color, ancestry, religion, sex, national origin, citizen status, age, sexual orientation, gender identity, disability, marital status, family medical leave status, or protected veterans status.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
