What are the responsibilities and job description for the Marketing Manager, B2C Marketing - FIFA World Cup 26 position at On Location Inc.?
Who We Are :
On Location is a premium experience provider, offering world class hospitality, ticketing, curated guest experiences, live event production, and travel management across sports, entertainment, and fashion. From unrivaled access for corporate clients to guests looking for fully immersive experiences at marquee events, On Location is the premier and official service provider to over 150 iconic rights holders, such as the IOC (Paris 2024, Milano Cortina 2026, LA 2028), NFL, NCAA, UFC and PGA of America, and numerous musical artists and festivals. The company also owns and operates a number of unique and exclusive experiences, transforming the most dynamic live events into a lifetime of memories. On Location is a subsidiary of Endeavor, a global sports and entertainment company.
Endeavor is a global sports and entertainment company, home to many of the world's most dynamic and engaging storytellers, brands, live events, and experiences. The Endeavor network specializes in talent representation through entertainment agency WME; sports operations and advisory, event management, media production and distribution, and brand licensing through IMG; live event experiences and hospitality through On Location; full-service marketing through global cultural marketing agency 160over90; and sports data and technology through IMG ARENA and OpenBet. Endeavor is also the majority owner of TKO Group Holdings (NYSE : TKO), a premium sports and entertainment company comprising UFC and WWE.
The Role and What You'll Do :
On Location is looking for a Marketing Manager to join the B2C Marketing team for FIFA World Cup 26™. This role will help execute fan marketing strategy for premium hospitality offerings across integrated, consumer marketing programs.
Marketing Execution :
Execute B2C marketing efforts, taking campaigns from insights & strategy to implementation
Own marketing calendars, cascading go-live dates and shifts to cross-functional partners
Research & present case studies on relevant campaigns and products
Maintain all necessary resources & decks in preparation of and for weekly cross-functional meetings and major marketing milestones
Help manage collaboration with and requests from agency partners
Support the execution of experiential marketing campaigns
Performance Tracking & Reporting :
Analysis of engagement & performance metrics, adapting efforts to maximize impact
Execute daily marketing responsibilities, including top of week reporting and maintenance of marketing calendars
Marketing Asset Development :
Develop and own agency briefs and RFP's
Work closely with creative teams and agencies on the development of marketing assets, messaging and frameworks
Manage the customization of marketing materials for different consumer groups to support their unique regional and audience-specific needs.
Cross-Functional Partnership :
Work across and be the main point of contact with a variety of internal members including creative, digital, crm, reporting and tech teams to ensure seamless collaboration
Compliance & Brand Integrity :
Confirm all consumer marketing efforts comply with FIFA and On Location brand standards, marketing guidelines, and legal regulations.
You Have :
3-5 years of experience supporting consumer marketing campaigns including but not limited to digital, influencer, social media, OOH, events, and / or marketing operations, preferably with some portion of the experience within sports and entertainment
Experience and comfort with presenting to multiple levels of the organization
High attention to detail and project management skills
A results-focused approach with experience managing multiple projects from start to finish
A strategic mindset including interpreting data to inform strategy and execution
Proactive disposition. You are resourceful, a self-starter and willing to roll up your sleeves to get the job done.
The ability to work in a fast-paced, high-pressure environment with tight deadlines
We'd Love If You Also Have These :
Bilingual or multilingual proficiency (especially French and / or Spanish)
Passion for soccer and familiarity with the FIFA World Cup
LI-MG1
Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we lead with a lens of diversity, equity, and inclusion in everything we do. As a global company that drives culture, we strive to reflect the world's diverse voices.
Endeavor is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.
Per local requirements and in the interest of transparency, the range shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job-related qualifications, knowledge, skills and experience. Endeavor strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.
Hiring Range Minimum : $60,406 annually
Hiring Range Maximum : $80,000 annually
Salary : $60,406 - $80,000
