What are the responsibilities and job description for the SEO/Web Strategist position at Onward Search?

Onward Search is a specialized staffing and talent solutions company that helps professionals find top jobs with the nation’s leading brands. We’re currently seeking a talented SEO / Web Strategist for an exciting temp-to-perm hybrid role in Denver, CO , where you’ll have the opportunity to shape innovative digital experiences and drive impactful results for our clients.

If you would like to know a bit more about this opportunity, or are considering applying, then please read the following job information.

As an SEO / Web Strategist, you will combine your expertise in both SEO and web strategy to deliver high-performance digital marketing solutions. You will be responsible for creating and executing SEO campaigns, designing web architectures, and driving performance enhancements for our clients’ websites. This role blends hands-on execution with strategic oversight, and offers the opportunity to make a lasting impact in a fast-paced, dynamic environment.

Key Responsibilities :

SEO Strategy & Implementation :

Develop and execute SEO campaigns designed to meet client objectives and ROI goals.
Conduct comprehensive SEO audits using tools like Google Analytics, site performance data, and crawl logs to create actionable improvement plans.
Analyze and optimize on-page, off-page, and technical SEO factors to enhance overall website performance.
Perform keyword research, content audits, and competitor analysis to identify opportunities and improve organic traffic.
Collaborate with the Director of Content Strategy to build and refine SEO strategies, focusing on content and link-building.
Stay up to date on industry trends, search engine algorithm changes, and best practices to keep strategies current and effective.

Web Strategy & User Experience :

Conduct research on client markets, audiences, SEO performance, and user behaviors to inform website strategy and design.

Create customer journey maps and site architecture that align with client goals and enhance user experience.

Design and execute user research and usability tests to identify pain points and areas for improvement.

Work closely with design and development teams to create intuitive, performance-based websites.

Collaboration & Communication :

Collaborate with cross-functional teams, including designers, developers, and project managers, to ensure cohesive and effective web experiences.

Communicate web strategy, UX rationale, and SEO insights clearly to both technical and non-technical stakeholders.

Lead Q&A sessions with clients to gather necessary content and feedback, ensuring alignment with business goals.

Required Skills & Experience :

3 years of hands-on experience in SEO, web strategy, or digital marketing (including strategic and executional roles).

Proficiency with SEO tools such as SEMrush , Google Analytics , and other site performance tools.

Strong knowledge of on-page and off-page SEO , technical SEO , keyword research , and SEO audits .

Hands-on experience working with WordPress and collaborating with development teams to implement SEO best practices.

Expertise in UX strategy , information architecture , and usability testing to create user-centered web experiences.

Solid understanding of performance marketing , conversion optimization , and online customer acquisition .

Bachelor’s degree in Marketing, Digital Strategy, or a relevant field.

Excellent written and verbal communication skills, with a knack for presenting complex ideas clearly.

Familiarity with tools like Figma , Adobe Suite , and Google Suite .

Benefits & Perks :

Opportunity for a temp-to-perm role with potential for long-term career growth.

Flexible hybrid work environment based in Denver, CO.

Collaborative, creative, and supportive work culture.

Opportunity to work with top-tier brands and innovative digital teams.

If you’re passionate about combining your SEO expertise with web strategy to create impactful digital experiences, we encourage you to apply today. Bring your creativity, data-driven mindset, and technical skills to help our clients succeed in the ever-evolving digital landscape.

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