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Openlane is hiring: Content Marketing Specialist in Carmel

Openlane
Carmel, IN Full Time
POSTED ON 2/24/2025
AVAILABLE BEFORE 5/22/2025

Content Summary : Content Marketing Specialist at Carmel, for Openlane

Who We Are :

At OPENLANE we make wholesale easy so our customers can be more successful. We're a technology company building the world's most advanced digital marketplace for used vehicles. We're a data company helping customers buy and sell smarter with clear, actionable insights they can understand and use. And we're an innovation company accelerating the future of wholesale remarketing through curiosity, collaboration, and an entrepreneurial spirit.

Our Values :

  • Driven Waybuilders
  • Relentless Curiosity
  • Smart Risk-Taking
  • Fearless Ownership

We're Looking For :

We're seeking a Communications Specialist to join our Marketing & Communications team, supporting content marketing for our finance business (AFC) as well as our US and Canadian marketplaces. The role involves creating targeted externally-facing content assets, building an editorial calendar, leveraging SEO best practices, and more.

You Are :
  • Curious
  • Analytical
  • Strategic
  • Detail-oriented
  • Collaborative
  • Proactive
  • Relationship-driven
  • Digitally savvy
  • You Will :

  • Brainstorm, write, and continuously improve high-quality, targeted content assets
  • Build a dynamic editorial calendar
  • Apply SEO best practices and data-driven insights
  • Collaborate to measure content effectiveness
  • Help manage a multi-stakeholder review process and analyze industry and competitor content strategies
  • Who You Will Work With :

    Reporting to the VP Communications, this role will collaborate with the broader MarComm team and different business units on a regular basis.

    Must Haves :

  • Bachelor's degree in marketing, communications, or a related field
  • 0-3 years of experience in marketing, communications or advertising
  • Exceptional writing skills
  • Strong multitasking and prioritization skills
  • Ability to analyze data and apply it to business challenges and content strategy
  • Understanding of SEO best practices
  • Nice to Haves :

  • Experience in the automotive industry
  • Experience in graphic design applications such as Canva
  • What We Offer :

  • Competitive pay
  • Health and wellness benefits
  • 401K with company match
  • Paid time off, including maternity and paternity leave
  • Employee Assistance Program
  • Opportunities for skill development and internal promotions
  • If this sounds like a match, apply now - we can't wait to hear from you!

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