What are the responsibilities and job description for the Director of Marketing position at Opus Management Group?
Overview
We are seeking a dynamic and experienced Director of Marketing to lead our marketing initiatives and drive brand awareness. This role is pivotal in shaping our marketing strategy, overseeing advertising campaigns, and enhancing product management efforts. The ideal candidate will possess a strong background in performance marketing, analytics, and copywriting, with a passion for research and innovation in the marketing landscape.
Duties
- Develop and implement comprehensive marketing strategies that align with company goals and objectives.
- Oversee advertising campaigns across various platforms including print, digital, and social media to maximize reach and engagement.
- Manage product management processes to ensure successful product launches and ongoing market presence.
- Collaborate with sales teams to create effective promotional materials that drive sales growth.
- Conduct market research to identify trends, customer needs, and competitive positioning.
- Utilize analytics tools to measure campaign performance and optimize marketing efforts based on data-driven insights.
- Lead a team of marketing professionals, providing guidance, mentorship, and fostering a collaborative environment.
- Create compelling copy for various marketing channels that resonates with target audiences.
Requirements
- Proven experience in a senior marketing role with a strong focus on advertising and performance marketing.
- Excellent understanding of product management principles and sales strategies.
- Proficiency in analytics tools to track performance metrics and derive actionable insights.
- Strong copywriting skills with the ability to create engaging content across multiple platforms.
- Demonstrated ability to conduct thorough market research and apply findings effectively.
- Exceptional leadership skills with experience managing teams in a fast-paced environment.
- Strong communication skills, both verbal and written, with the ability to present ideas clearly.
- Property Management Experiance a plus
If you are an innovative thinker with a passion for driving results through strategic marketing initiatives, we encourage you to apply for this exciting opportunity.
Job Type: Full-time
Pay: $70,000.00 - $80,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
Experience:
- Marketing: 1 year (Preferred)
Ability to Commute:
- Lakewood, NJ 08701 (Preferred)
Ability to Relocate:
- Lakewood, NJ 08701: Relocate before starting work (Required)
Work Location: In person
Salary : $70,000 - $80,000
