What are the responsibilities and job description for the Associate Brand Marketing Specialist position at Oriental Trading Company?
Overview
As our Associate Brand Marketing Specialist, you will be responsible for contributing to the development, creation, and implementation of effective brand marketing strategies. You will support the planning and execution of omni channel marketing campaigns for all Oriental Trading Company business solutions, ensuring alignment with merch strategies and marketing growth opportunities. You will also support the brand and campaign team to execute key tactics including social programs, influencer growth initiatives, content marketing, and video brief creation for CTV and additional channels as needed.
Detailed Description
Principal Duties and Responsibilities
Essential Functions
Marginal Functions
Here’s what you need to join the fun:
Knowledge, Skills, and Abilities
Education
- Requires a Bachelors Degree in Marketing, Journalism, or related field
Experience
- 1-3 years experience in Marketing or Communications field
- Proficient at client interaction
- Graphic design experience preferred
Other Qualifications
- Must have strong verbal and written communication
- Must have a basic understanding of mathematics
- Must have strong interpersonal skills in dealing with a variety of diverse personalities
- Must be able to work independently and creatively within the pressure of deadlines
- Requires an open attitude regarding change and input from others
- Must have curiosity to learn and grow through new projects
- Must be proficient across all social platforms
- Must be proficient in both Macintosh and PC environments, including Word, Excel and PowerPoint software
- Excellent organizational, time management and attention to detail skills
- Must have strong time management skills and be able to multi-task
Join us at Oriental Trading, a Berkshire Hathaway Company, where fun means business!
Oriental Trading Company (www.orientaltrading.com), is the nation’s largest direct retailer of value-priced party supplies, arts and crafts, toys and novelties, and a leading provider of teaching supplies and affordable home décor and giftware. Founded in 1932 by a Japanese American, the Oriental Trading history of fun spans the better part of the last century. Today, Oriental Trading offers more than 60,000 products to individuals, teachers, schools, churches, businesses and nonprofits. With a corporate vision to “Make Life More Fun,” Oriental Trading (a Berkshire Hathaway company) spreads joy and smiles to millions each year through a robust family of brands; Oriental Trading, Fun Express, MindWare, SmileMakers, Morris Costumes and halloweenexpress.com.
EOE