What are the responsibilities and job description for the Design and Innovation Lead - Italian Foods position at Orlando Food Sales?
About Our Company
Orlando Food Sales has been at the forefront of importing premium Italian ingredients since 1948. We have evolved into a full-service sales, marketing, and logistics partner for renowned global Italian brands. Our mission is to bridge the gap between food quality in Italy and the USA/Canada, making high-quality Italian ingredients more accessible to our communities.
Job Overview:
We are looking for a highly skilled Graphic Designer to lead the development of our visual identity and create engaging content that showcases our premium Italian food brands. The ideal candidate will have a passion for design, excellent communication skills, and the ability to collaborate effectively with our cross-functional teams.
Responsibilities:
- Develop and execute high-quality designs for digital, print, and video content, ensuring cohesive branding across all marketing channels.
- Collaborate with the Digital Marketing Manager to lead the creation of paid advertising campaigns for both digital and print, ensuring effective design strategies for conversion and engagement.
- Maintain and update the brand style guide, ensuring consistent branding across all platforms and marketing materials.