What are the responsibilities and job description for the Marketing Operations Manager position at OTC DAIHEN, Inc.?
We are seeking an experienced Marketing Administrator to join our team at OTC DAIHEN, Inc.
As a Marketing Administrator, you will be responsible for administering the day-to-day operations of the Marketing Dept., including the implementation of marketing campaigns and ensuring that all marketing materials and communications are effective and on-brand.
The ideal candidate will have a strong background in marketing and excellent communication, organizational and leadership skills.
Key Responsibilities:
- Develop and execute marketing strategies to promote our products or services.
- Assist in planning, coordinating and executing marketing campaigns, events and promotions.
- Responsible for daily updates to Social Media sites.
- Direct advertising initiatives.
- Creation and distribution of all press releases.
- Manage marketing calendars, schedules and ensure timely delivery of marketing assets.
- Maintain and update customer and prospect databases.
- Prepare and distribute marketing materials such as brochures, flyers and presentations.
- Monitor and track marketing campaign performance and report on results.
- Work with external vendors, agencies and partners for marketing projects.
- Coordinate/create all photography and videography.
- Assist with content creation for social media, website and email marketing.
- Lead/coordinate organizing and managing trade shows, webinars and other events, including on-site participation.
- Assisting with coordinating of HubSpot CRM program.
- Assist with creation of online training resources for company initiative.
- Oversee selection/purchasing all promotional items including company apparel.
Requirements:
- Bachelor's degree in Marketing, Communications or a related field (preferred).
- 3 - 5 years of experience in planning, developing and executing marketing strategies to promote a company's products or services.
- Strong written and verbal communication skills.
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
- Familiarity with marketing software (e.g., email marketing platforms, CRM systems) is a plus.
- Excellent communication, organizational and leadership skills and attention to detail.
- Photography and/or videography experience is a plus.
- Tradeshow experience.
- Ability to multitask and manage time effectively in a fast-paced environment.
- A creative and proactive mindset with a passion for marketing.
