Market Chief Strategy Officer - Central Valley

Emanuel Medical Center, Turlock, California, 209 beds, key service lines include Emergency Care, Cardiology, Oncology, Pediatrics, Women’s Services, and General Surgery.

Doctors Hospital of Modesto, Modesto, California, 461 beds, key service lines include Cardiovascular, Neurosciences, Women and Children’s Services, Neonatal Level III, Trauma Level II, Orthopedics, and Robotic Surgery.

Doctors Hospital of Manteca, Manteca, California, 73 beds, key service lines include Gastroenterology, Orthopedics, Bariatrics, General Surgery, Urology, and Obstetrics

San Ramon Regional Medical Center, San Ramon, California, 123-bed, acute-care hospital provides comprehensive inpatient and outpatient services. That includes 24-hour emergency care and outpatient.

The Market Chief Strategy Officer will be responsible for oversight of the business and strategic planning and marketing integrity of the Central Valley Market. He/she will have responsibility for advancing the markets’ short- and long-term business growth plans and the development and implementation of the market business strategy and market position. The Chief Strategy officer oversees the strategic and business planning functions for the facilities.

Key responsibilities include the following:

Leads in development and implementation of market business strategy.

• Develops and implements strategy which leads to improvement in market share consistent with Tenet Healthcare’s mission and core values.
• Use data to analyze market dynamics, trends and competition and implements strategies to meet market demand.
• Assesses market development strategy and industry trends as appropriate, leading to the generation of innovative ideas to improve current business plan and achieve desired results.
• Demonstrates exceptional financial management and analytical skills while leading the annual business planning process and preparing forecasts.
• Effectively advises CEO in the development and execution of short- and long-term strategies.
• Establishes and influences others to achieve goals, targets, and metrics consistent with strategic and operational objectives.
• Demonstrates excellent formal presentation and interpersonal communication skills that result in understanding of, and commitment to, strategic initiatives.
• Leads senior executive team in advancing the facility’s short- and long-term strategic plans.

Aids in Service Line Development

• Identifies, evaluates, and gains consensus for development of new or expansion of current inpatient and/or outpatient services and programs based on lack of current supply, quality, growth, and/or service in the market.
• Works in collaboration with hospital/department leaders to develop strategic service lines ensuring physician engagement to achieve desired results in quality, service, operations, and financial metrics.
• Understands all operational components necessary to implement a new or expand a current service line, including but not limited to capital, equipment, people, education, quality metrics and costs.
• Monitors, understands, and assesses service line performance by key performance indicators (volume, outcomes, market shares, etc.).
• Gathers competitive intelligence from the community on service line opportunities.
• Leads discussions with physicians, community-based facilities, local payers, providers, and employers to gain information related to collaboration and support for strategic initiatives and service line development/enhancement to meet the needs of the community served.
• Work in collaboration with other Tenet and Tenet JV facilities (Tenet Physician Resources, USPI and NextCare locations) to develop network opportunities and service line enhancements.

Effectively supports the Business Development program and works to meet community need through recruitment of physicians.

• Builds targeted performance objectives for Business Development team which identifies opportunities for greater collaboration to achieve common goals of better serving our shared patients.
• Supports Business Development priorities, identifies outreach partners across the care continuum, and develops strategies and metrics while monitoring progress to plan (E.g., physician manpower plan, progress toward service line goals and Business Development Manager activity including reach and frequency).
• Ensures community, physician and longitudinal care partners, awareness of new initiatives and identification and remediation of service issues that may impact program development.
• Plans, organizes, and directs strategies that develop physician relationships and physician manpower plans consistent with facility service line plans and community need.
• Works in collaboration with physician recruiters to fulfill community need in a manner consistent with service line requirements.
• Maintains high visibility among physician community and earns a reputation for effectively listening and leading facility change efforts that build physician loyalty and enhance the patient experience.

Analyzes data to make fact-based decisions and monitors variances to understand facility trends.

• Studies internal and external data trends to realize opportunities to better serve the community.
• Identifies and vets’ new business opportunities based on research and analysis.
• Monitors internal data to understand the driving forces of business variables, and then implements corrective action when/where appropriate.
• Understands and demonstrates competency utilizing all data available.

Leads an effective consumer engagement plan and partners to ensure improvement in consumer experience.

• Executes effective marketing plans that differentiate services based on quality, service, and/or outcomes and have measurable positive ROI.
• Leads efforts that provide consumer education around care options and collectively enhance patient experience.
• Serves on the patient advisory, physician leadership group and patient satisfaction committees.
• Leads an effective consumer engagement strategy, within budgeted guidelines, which creates differentiation and awareness in the facility’s market.