What are the responsibilities and job description for the Campaign Manager position at OTK Network?
Job Overview
The Campaign Manager is responsible for planning, executing, and overseeing up to 100 individual activations per month. This role serves as a critical link between the Talent and Sales departments internally, while also managing and communicating expectations with assigned brand partners externally. The ideal candidate is highly organized, detail-oriented, and excels in a fast-paced environment, ensuring that campaigns are delivered on time, within scope, and to the satisfaction of all stakeholders.
Key Responsibilities
- Campaign Planning & Execution
- Coordinate the full lifecycle of up to 100 monthly activations, from initial brief to final wrap-up.
- Develop and maintain campaign schedules, deliverables, and timelines, adjusting as needed to meet evolving priorities.
- Ensure clear, documented processes are followed at each stage of the campaign to maintain quality and consistency.
- Internal Collaboration
- Work closely with the Talent Department to align on talent availability, creative requirements, and campaign timelines.
- Partner with the Sales Department to understand brand objectives, contractual obligations, and budget parameters.
- Communicate campaign goals, progress, and updates to internal teams via regular meetings or project management tools.
- External Brand Partnership
- Serve as the primary point of contact for assigned brand partners, establishing trust and clear lines of communication.
- Set and manage expectations regarding campaign timelines, deliverables, and potential challenges.
- Provide timely updates on campaign milestones, performance metrics, and any changes to scope or deadlines.
- Performance Monitoring & Reporting
- Track relevant key performance indicators (KPIs) for each activation, analyzing campaign effectiveness and ROI.
- Compile post-campaign reports for internal leadership and external brand stakeholders, highlighting successes, lessons learned, and optimization strategies.
- Use data-driven insights to suggest improvements and enhancements for future campaigns.
- Problem-Solving & Issue Resolution
- Identify and address any roadblocks or conflicts promptly, coordinating with internal teams and brand partners to find swift resolutions.
- Escalate critical issues to senior leadership when necessary, providing potential solutions and next steps.
- Ensure that last-minute changes or challenges do not compromise campaign outcomes or stakeholder satisfaction.
- Process Optimization & Best Practices
- Continuously evaluate existing workflows and propose improvements to streamline campaign processes.
- Maintain updated documentation, including Standard Operating Procedures (SOPs), project plans, and performance benchmarks.
- Share best practices with team members to foster a culture of collaboration and continuous improvement.
- Perform additional related duties, as assigned
Expectations
- Organization & Time Management: Demonstrate the ability to manage multiple campaigns simultaneously, meeting strict deadlines without compromising quality.
- Clear Communication: Maintain consistent, transparent communication with internal stakeholders and external brand partners, ensuring all parties remain aligned on goals and objectives.
- Adaptability: Flexibly adjust plans and approaches in response to shifting priorities, market changes, or unforeseen obstacles.
- Professionalism: Represent the company with integrity, handling sensitive information and high-profile relationships with discretion.
- Results-Driven: Focus on delivering measurable outcomes that satisfy both brand objectives and internal performance targets.
Qualifications
- Education: Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Experience:
- 1 years of experience in campaign management, project management, or a related marketing role.
- Demonstrated success in handling multiple projects or campaigns concurrently.
- Skills:
- Proficiency in project management tools (e.g., Asana, Trello, Monday.com) and Microsoft Office/Google Workspace.
- Strong verbal and written communication skills, with the ability to tailor messaging to different audiences.
- Analytical mindset for tracking campaign data and optimizing performance.
- Excellent problem-solving capabilities, with a proactive approach to anticipating and mitigating risks.
Physical Demands
- Able to sit and/or stand for the duration of the workday
- Able to use a keyboard, headset, and computer monitor for the workday
Compensation & Benefits
- Salary range | $45,000 - $55,000 based on experience
- Comprehensive benefits package, including health, dental, and vision insurance.
- Paid time off (PTO) and national holidays.
- Opportunities for professional development and career advancement.
Salary : $45,000 - $55,000